ORRVILLE, Ohio, USA – Iconic espresso-style coffee brand Café Bustelo has announced, the start of its 2024 Café Bustelo El Café del Futuro Scholarship in partnership with the Hispanic Association of Colleges and Universities (HACU). Once again, the company will award 25, $5,000 scholarships, for a total of $125,000 to support education of Latino students.
“As the Café Bustelo El Café del Futuro Scholarship program enters its 11th year, we’re thrilled to continue our efforts in supporting Latino youth and honored to be a part of so many students’ academic journey and success,” said Eduardo Merino, Senior Brand Manager at Café Bustelo. “Community is at the heart of this initiative, and in partnership with HACU, we’re excited to be welcoming more students into the fold in 2024.”
Since the inception of the scholarship program in 2014, a total of $805,000 in college funds have been awarded to now more than 100 students (136 to be exact) nationwide through the partnership and program.
This year, Café Bustelo is calling on applicants to share how their heritage, family, and community have impacted their desire and motivation to obtain a college degree; how they plan to give back to their community; and what they intend to accomplish with their degree in an essay in English or Spanish (800 words or less).
Eligible applicants have the opportunity to receive one of 25, $5,000 scholarships. Applications can be submitted at https://www.hacu.net/hacu/Scholarships.asp from March 18, 2024 at 12:00 a.m. Central Time (CT) to June 30, 2024 at 5:00 p.m. CT. Scholarship recipients will be announced on or about September 9, 2023.
“HACU is grateful to Café Bustelo for their continued partnership in providing El Café de Futuro Scholarship opportunities for our nation’s Hispanic students,” said HACU President and CEO Antonio R. Flores. “Students will benefit greatly from these scholarships by helping ease the financial burden as they pursue their higher education goals.”
For complete information and scholarship guidelines, visit here.