ATLANTA, USA – Mr. Coffee is launching the Mr. Coffee Express Cold Brew Coffee Maker, a convenient, cordless cold brew maker that rapidly brews ready-to-drink coffee in just 10 minutes. With cold brew coffee popularity up 300% since 2016*, this innovative cold brew maker is the perfect solution for fast and delicious coffee at home.
Unlike traditional cold brew coffee makers that require overnight steeping, the Mr. Coffee Express Cold Brew Coffee Maker uses a unique vacuum-powered brewing system, making it easier than ever to enjoy bold, flavorful cold brew at a fraction of the cost of your favorite coffee shop. Simply add coffee grounds, ice, and water, push a button, and get ready to drink perfectly chilled cold brew at home or on the go.
“We designed the Mr. Coffee Express Cold Brew maker for our consumers who are looking for quick, easy and great-tasting cold brew coffee,” said Julien McCluney, VP of Global Brand Management, Kitchen at Newell Brands. “Whether you’re a cold brew connoisseur or just love a great-tasting and convenient cold coffee, with the Express Cold Brew’s innovative cord-free design and fast brewing time, coffee lovers can now enjoy smooth, balanced cold brew anytime and anywhere they like”
The Mr. Coffee Express Cold Brew Coffee Maker features a rechargeable battery that powers 15 or more brew cycles on a single charge. The detachable carafe allows for seamless storage of leftover cold brew, while its compact, collapsible design is easy to clean and fits perfectly on countertops, in cabinets, or even in suitcases for on-the-go use.
The Coffee Maker comes in three colors – Indigo, Oat Milk, and Sake Grey – and can be purchased now (MSRP: $109.99) at Kohl’s and on Amazon starting Friday, Nov. 1.
*According to NCA’s fall 2023 National Coffee Data Trends (NCDT) report.
