DTS8 Coffee Company, Ltd. has introduced a special, premium blend of “American Roast” coffee for sale in Shanghai, China. This “American Roast” coffee is specifically developed for the Chinese consumer and their taste profile. The coffees are artisan-roasted in DTS8’s roasting facility in Huzhou, Zhejiang province, China.
Mr. Alex Liang, Chairman of DTS8, added, “This ‘American Roast’ coffee is refreshingly bright with sweetness, balanced perfectly with a smooth, chocolaty note giving it a special aged character. The coffee has proven popular during taste testing.”
Mr. Sean Tan, CEO of DTS8, commented that “according to the Beijing Coffee Industry Association, coffee consumption growth in China continues to increase at an annual rate of 15%, which is about seven times the average world growth rate, thus making China a very attractive coffee market.”
Effective April 30, 2015, DTS8 has relinquished its 19% equity interest in the joint venture company, established to own and operate Café De La Don Manuel branded coffee shops in China. DTS8 does not anticipate any impact to its revenue resulting from the change.
