The Coffee Club New Zealand, one of the most successful and fastest growing café groups in the country, is celebrating 10 years in business. Spearheaded by young Auckland-based entrepreneurs, Andy Lucas and Brad Jacobs, The Coffee Club’s first store opened in Lower Hutt, Wellington in 2005 and they have been on a roll ever since.
Growth has been consistent, with the 57th store opening earlier this month in Hornby, Christchurch.
“We’re proud of what we’ve achieved,” says co-Director and Marketing Manager, Andy. “I think the reason The Coffee Club has been successful is that we have always had a clear idea of where the brand fits.
We’re about creating a whole experience that is consistent throughout the country – our customers can walk into The Coffee Club stores anywhere in New Zealand and know that they are going to enjoy a relaxing environment with excellent coffee and food.”
The Coffee Club NZ has gained a reputation for its robust and reliable franchise model, and has a long waiting list of potential franchise holders.
Over the past ten years, it has been a two-time recipient of the Westpac New Zealand Franchise Awards, Supreme Franchise System of the Year (2012/13 and 2013/14), and four time winner of the Food and Beverage Franchise System of the Year.
Brad and Andy have always believed in helping their franchise holders as much as possible. The fact that only two stores have ever closed – including a forced closure following the Christchurch earthquakes – is testament to that.
“We’ve always believed in helping our franchise holders as much as possible – whether it’s with training, marketing support, or just being there to talk through any concerns or ideas,” explains Brad, co-Director and Property Manager.
“If our franchisees are well-prepared and have our full support then everyone wins, including our customers.”
