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VIDEO – Nicholas Cho speaks at Speciality Coffee Associations of Symposium 2012: how can specialty coffee craft a more compellin story and reach broad audience?

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At Symposium 2012, Scaa, Specialty coffee association of America, explored this question and examined in this video what information is getting through, what’s getting lost, and what stories are yet to be told. With insights from several influential writers who each follow trends in specialty coffee, Nicholas Cho of Wrecking Ball Coffee

[embedplusvideo height=”345″ width=”565″ editlink=”http://bit.ly/12OUOn3″ standard=”http://www.youtube.com/v/CyTMGTA3Wh0?fs=1″ vars=”ytid=CyTMGTA3Wh0&width=565&height=345&start=&stop=&rs=w&hd=0&autoplay=0&react=1&chapters=&notes=” id=”ep3303″ /]

 

Source: Scaasymposium

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