MISSISSAUGA, ON – Martinson brand announces the North American release of Joe’s Winterfest in a convenient, RealCup single-serve capsule. Joe’s Winterfest is a light roast coffee, flavored with sweet vanilla and caramel-a perfect treat for cold winter days.
Joe Martinson, a legend in the coffee world, began roasting coffee in his mother’s New York kitchen in the late 1800’s with an attention to detail and high level of craftsmanship, which continues to be the focus of Martinson brand today. This same quality is present in Joe’s Winterfest with its smooth and creamy taste.
Joe’s Winterfest joins an expanding menu of Martinson coffee flavors. Martinson Coffee, with its ongoing emphasis on quality, selects only the best beans.
The beans are then carefully roasted to bring out their flavor and aroma, and packed into a RealCup single-serve capsule at the peak of freshness.
Joe’s Winterfest, like all of Martinsoncoffees, features 30% Rainforest Alliance Certified coffee beans as part of the Martinson brand’s commitment to the support of environmental sustainability.
“Martinson brand’s Joe’s Winterfest in a single-serve RealCup capsule is a simple way to indulge in a sweet reward on a chilly afternoon,” says Jeffrey Zietlow, Director of Marketing.
“The flavors found in Joe’s Winterfest will be a fast favorite with fans of Timothy’s Winter Carnival Blend, which is no longer available in the US office coffee service channel.”
Source: RealCup
Joe’s Winterfest is one of several flavored single-serve coffees from Martinson Coffee, including Caramel Crème, Hazelnut Crème, Mint ‘n’ Mocha, Irish Crème, Cayman Coconut, Vanilla Velvet, Tiramisu Twist, and a limited edition Pumpkin Pie.
