GUWAHATI, Assam – ICICI Academy for Skills (ICICI Academy) has announced the launch of a centre in Guwahati to provide vocational training to the youth from the economically weaker sections in three disciplines – selling skills, office administration and retail cafe operations.
ICICI Academy has formalised the content of the courses for office administration and retail cafe operations with best-in-class knowledge partners namely, Tally Solutions and Cafe Coffee Day (CCD) respectively.
Together with its partners, ICICI Academy aims to provide world class content and training.
The Bank will use in-house expertise to impart the training on selling skills.
ICICI Academy and CCD are introducing a course on retail cafe operations which will be taught at the Patna, Guwahati and Pune centres of the Academy.
CCD will assist the Academy in the design of the course curriculum, setting up of the labs and in the development of professional trainers. Additionally, they will also employ the students passing out from the Academy.
CCD has worked with several NGOs with an aim to bridge the gap between urban and rural youth by training the economically underprivileged and making sure they find employment. However, this is the first time that they will be working on this kind of initiative with a corporate.
ICICI Foundation for Inclusive Growth (ICICI Foundation) started the ICICI Academy in line with its plan to promote inclusive growth. ICICI Academy aims to train 5,000 youth at nine training centres across the country in the first year of operation.
Announcing the launch, Sandeep Bakhshi, MD & CEO, ICICI Prudential Life Insurance said:
“Through its CSR and business initiatives, the ICICI Group works towards building a social infrastructure that can help every person engage in productive and remunerative economic activity.
In extension of this belief, the ICICI Academy has been set up with an aim to develop vocational skills in the youth to help them earn a sustainable livelihood.
We hope that the skills learned at the Academy will equip individuals to play a significant role in India’s growth story.”
Over the past five years, the ICICI Group and ICICI Foundation’s CSR philosophy has been focusing on four key areas namely primary healthcare, elementary education, skill development for sustainable livelihood and financial inclusion, enabling people to participate in the economic opportunities arising in India.
These initiatives have impacted the lives of more than 10 million people across the country.