Friday 28 February 2025
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A research by McDonald’s Uk shows millennials spend £728 a year on takeaway coffee

A study by McDonald’s Uk showed millennials spend 728 pound a year on takeaway coffee as the fast food chain launched their new McCafé prices at £1.39 and new Twix Latte on September • The new research by McDonald’s UK of 2,000 people found those aged 28-43 outspend the younger Gen Z, who fork out £676 on average. • Whereas thrifty Boomers - those aged 60-69 - spend just £260 a year getting their coffees on the move. • Capital Breakfast Presenter Jordan North surprised London passers-by with McCafe as they blind taste tested the value coffee

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UNITED KINGDOM – The study found that the average coffee drinker will spend more than £29,000 in their lifetime – on 4,123 pints or 515 gallons of takeaway brews – and 27 per cent think they spend a lot on takeaway coffee. However, of the 35 per cent whose workplaces offer free instant coffee, 37 per cent would rather spend money on a ‘nice’ one from outside the office walls.

The research was commissioned by McDonald’s UK, which has slashed its coffee prices on September, as TV and radio presenter, Jordan North, did a blind coffee tasting with passersby in London. Jordan said: “Getting up early to do the show every morning means I absolutely need my coffee, especially on-the-go. You know I love a good bargain, and I wanted to spread the word of this superb value – whether it’s Americano or Latte – you don’t want it to cost a lot.”

The study found 49 per cent of coffee drinkers do not feel ‘human’ in the morning until they have had their first cup. With latte (23 per cent), cappuccino (21 per cent) and a flat white (11 per cent) the top choices and while 74 per cent prefer the beverage milky, 18 per cent like it black.

Nearly two fifths describe themselves as a true coffee lover but nine per cent reckon they are a ‘full on caffeine addict’. Almost a third (30 per cent) are so pernickety about their daily cup they do not trust friends, family or colleagues to make it to the exact specifications they get with a takeaway cup.

Those polled, via OnePoll.com, believe a coffee on the go should cost £1.86 a cup, nearly half the £3.40 the average takeaway coffee costs, according to FreshGround.co.uk. Costs aside, 56 per cent said coffee is a luxury they do not want to live without – with people buying an average of two takeaway cups of the stuff weekly.

Jordan added: “It was great seeing the reaction from the public when they realised the coffee was from McDonald’s and at a genuinely good price and delicious taste too. You can’t argue with that kind of value!”

McDonald’s uses freshly ground Arabica Beans from the Rainforest Alliance Certified Farms to create a rich, delicious coffee. And for those seeking an alternative to the classic Americano, why not add fresh organic milk.

Top 10 ways brits like their coffee

  1. Latte
  2. Cappuccino
  3. Flat white
  4. Americano – black
  5. Americano – white
  6. Mocha
  7. Espresso
  8. Filter – white
  9. Filter – black
  10. Double Espresso (Doppio)

 McDonald’s McCafe range

Product Name Price**
Black Coffee £1.39
Americano £1.39
Latte £1.99
Cappuccino £1.99
Flat White £1.99
Toffee Latte £2.29
Twix Latte Medium £2.69
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