SINGAPORE – Asia PR Werkz has been appointed by leading coffee chain, The Coffee Bean & Tea Leaf Singapore (CBTL) for a 6-month period.
The agency will be tasked with providing strategic communications consultancy services and PR support in a variety of activations including new product launches and media outreach.
Asia PR Werkz will also develop and execute media engagement plans that would demonstrate the international icon’s passion for product innovation.
The Asia PR Werkz team will be led by Ms Julie Chiang, Director.