SALT LAKE CITY, USA – Black Rifle Coffee Company announces that it has been recognized as one of the 2023 New Product Pacesetters. Circana’s 29th annual report highlights the changes Americans experienced during the pandemic, as well as innovations leading brands have made to enhance customer benefit.
Black Rifle Coffee Company was awarded the #4 ranking, of the 100 brand launches evaluated, in the C-Store pacesetters category by Circana.
In addition, Black Rifle Coffee achieved a #8 ranking across all Food and Beverage New Products, which demonstrates the broad brand appeal of Black Rifle Coffee with consumers in search of a super premium coffee experience.
“At BRCC, our mission is at the center of everything we do,” said BRCC CEO Christopher Mondzelewski.
“As we’ve developed new ways to energize America, expanded into new markets, and strengthened our relationship with our growing customer base, we’ve been able to more fully execute our mission.
We’re thrilled to be among the top ten on Circana’s Pacesetters list and to be recognized for our compelling brand story and transformative vision.”
BRCC is proud to offer premium coffee from around the world, a variety of delicious Ready-to-Drink coffees, products for on-the-go consumers including coffee pods and cold brew packs, the latest in cutting-edge brewing gear, and veteran-forward apparel from the creative minds of BRCC’s founders and designers.
