TORONTO, ONTARIO – SPoT Coffee (“SPoT” or the “Company”) announces that Mr. Paul Price has joined the Company’s executive management team as Vice President of Franchise Operations.
Mr. Price will lead SPoT’s franchise program, including the Company’s New York State franchise registration and the completion of the Company’s franchise infrastructure.
Mr. Price is eager to begin his review and screening of the Company’s growing list of unsolicited prospective franchisees in Upstate New York. He will also assume responsibility for SPoT’s ongoing negotiations with potential purchasers of the Company’s four cafés that have been scheduled for monetization.
Mr. Price has 23 years of executive experience in franchise development, sales, training and operations. He has held senior positions with Play It Again Sports, Yogen Fruz, Dairy Queen and 7-Eleven.
Throughout his career, he has acquired a rounded and extensive experience in all aspects of franchise operations, including employee training, store marketing and sales, franchisee service support and franchise infrastructure planning, development and expansion.
Mr. Price is a graduate of Bismarck State College’s Business Administration program and is ServSafe Instructor and Proctor certified.
“Mr. Price brings with him the wealth of experience in franchise operations needed by the Company at this opportune time in its growth,” commented Mr. Anton Ayoub, President of SPoT Coffee.
“We are confident that his franchise expertise will facilitate a smooth transition from the corporate-owned model employed by SPoT to its new franchise business platform.”