Blanca’s history with IWCA began as a dedicated volunteer where she actively supported IWCA Global projects in Central America. In 2016, Blanca took over the role of Chapter Relations Manager where she has successfully facilitated programs and projects in support of the growth and success of the IWCA Chapter Network, representing 33 countries.
Blanca Castro is the new Executive Director of the International Women’s Coffee Alliance
IWCA Board President, Sharon Riechers, is excited about this new chapter saying “Blanca’s impressive background, experience, and deep commitment to the mission of the organization will bring a fresh perspective and energy to programs, partnerships, and overall impact of IWCA. With her leadership, IWCA is poised to further empower women in the coffee industry and drive positive change on a global scale.”
Blanca’s professional experience and dedication to promoting gender equality within the coffee industry make her an excellent fit for the role of Executive Director. Fluent in English, French, German, and Spanish, she is connected to a diverse professional network and has extensive experience in public relations, administration, and communications.
In a statement, Blanca expressed her enthusiasm for the new role, saying, “The inspiration I’ve found through groups of women willing to join IWCA got me since day one. It showed a clear need to gather, belong, and support, not only in a particular country or region but globally”.
Castro continues: “IWCA, although seemingly small, has the vision and power to bring them all together and provide the necessary support. Women in the coffee industry deserve the changes that will enable them to achieve recognition and accountability. Building a team has been a nourishing ride for IWCA, and I truly believe that the collaboration of so many volunteers, following the original vision of the five remarkable women in coffee, is the foundation of the shared success of our great working team. I am incredibly excited for what lies ahead and for the continued growth and success of IWCA.”
Blanca Castro’s appointment as the new Executive Director marks an exciting new chapter for the International Women’s Coffee Alliance. Her multifaceted skills will enable her to identify the needs of various stakeholders in the coffee market and find innovative solutions to industry challenges.
About International Women’s Coffee Alliance (IWCA)
Founded in 2003, the International Women’s Coffee Alliance (IWCA) is a US-based 501c3 nonprofit with a mission to unite a global network of 33 chapters and support the work and growth of women in the international coffee community. IWCA achieves empowerment through leadership development, strategic partnership, and amplified market visibility. www.womenincoffee.
Blanca Castro professional bio
Blanca Castro brings more than 16 years of experience in the coffee sector, particularly in marketing and trade. She started her journey as the Marketing Coordinator for the National Coffee Association of Guatemala before volunteering and supporting IWCA Global projects in Central America.
Blanca later served as a Coffee Consultant for the International Trade Center in East Africa, strengthening her coffee awareness and international experience. With fluency in multiple languages and a strong network, Blanca has excelled in public relations, administration, and communications. She has been instrumental in supporting the formation and growth of IWCA Chapters as the Chapter Relations Manager since 2016.
