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Monday 04 November 2024
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Coffee beauty products market size to worth around USD 836.07 million by 2031

The growing café culture where people socialize over coffee is another driver of this market. Coffee chains promote beauty products containing coffee extracts through innovative marketing strategies. Premiumization of coffee beauty products as a result of branding and innovative formulations is also fueling revenue in this industry

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BURLINGAME, California, USA – Coffee beauty products contain caffeine and other components derived from coffee beans that provide skin benefits. Products include facial masks, scrubs, day creams and night creams. The increasing popularity and prevalence of caffeine-based skincare cosmetic products is driving the growth of the coffee beauty products market, according to a new report from Coherent Market Insights

Caffeine is known to reduce puffiness, dark circles and relax wrinkles when applied topically. It also helps to increase microcirculation and reduce fluid retention under the skin.

Moreover, coffee contains antioxidant compounds that protect skin from free radical damage and signs of aging. Coffee facial masks and day creams are gaining traction among millennials for their rejuvenating and energizing benefits.

The growing café culture where people socialize over coffee is another driver of this market. Coffee chains promote beauty products containing coffee extracts through innovative marketing strategies. Premiumization of coffee beauty products as a result of branding and innovative formulations is also fueling revenue in this industry.

Rising Demand of Coffee-Infused Beauty Products

The global coffee beauty products market is witnessing strong growth owing to rising demand for multi-functional skincare and personal care products. Consumers today prefer beauty products with added benefits of antioxidants, anti-aging properties, etc. Coffee-infused beauty products are gaining popularity as coffee contains high levels of antioxidants that help fight skin damage from free radicals. The caffeine in coffee also helps reduce puffiness and dark circles under the eyes. Products like coffee body scrubs, face masks, day creams containing coffee extracts have become quite popular.

Increased Experimentation on Coffee Beauty Formulations

Another notable trend boosting innovation in the coffee beauty products industry is the increased experimentation on formulations. Products have evolved beyond usual coffee body scrubs and face masks. Companies are actively exploring novel delivery systems like serums, ampoules, creams with different extraction technologies. For instance, using cold brew coffee extracts gives a lighter texture suitable for sensitive skin types. Supercritical carbon dioxide extraction helps retain maximum bioactive compounds.

New combinations with other natural ingredients are also gaining traction. For example, coffee with hyaluronic acid, vitamins, peptides, etc. cater to specific skin issues. Likewise, aromatic coffee beauty products infused with essential oils offer relaxation benefits. Even the types of coffee used for formulations are diversifying – from Arabica, Robusta to lesser known varieties.

The trends towards customized, multi-benefit products point at a growing market of well-informed buyers. It inspires coffee brands to adopt advanced R&D to design more effective and unusual beauty solutions. Their efforts to expand the range continually excite consumer interest and renew the category. In coming years, the innovative formulations

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