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CATEGORY

Marketing

Marketing

Coffeeandlucas, Romedia Studio: «To reach the consumer, you have to be creative»

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MILAN - Communicating brands, products indeed the world behind the final result is a delicate yet indispensable task when promoting a company and an...
Marketing

YouTube celebrity Emma Chamberlain launches her own (very expensive) coffee brand

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MILAN – Following in the footsteps of other digital creators, Emma Chamberlain is launching a coffee brand of her own dubbed Chamberlain Coffee. An...
Marketing

The JM Smucker and Publicis launch new campaign for 1850 coffee brand

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ORRVILLE, Ohio, U.S. -- The J.M. Smucker Company is at it again, redefining modern creative excellence in the CPG category as it launches its...
Roasters

Folgers Mornings get a laugh-out-loud makeover in new Ad Campaign

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ORRVILLE, Ohio, U.S. — Folgers mornings just got a lot more real, and a lot more entertaining, in a hysterically modern take on the...
Marketing

King Coffee accompanies Vfda to introduce Vietnamese coffee and film industry to the world

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HO CHI MINH CITY, Vietnam – King Coffee is the only Vietnamese coffee brand that served all guests in the official introduction of the...
Marketing

Lavazza to showcase the new Qualità Oro image on a water bus in Venice

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VENICE - Lavazza has chosen Venice as the location to present the new image of its iconic coffee brand "Qualità Oro". Residents and tourists...
Marketing

Licor 43 to title sponsor the 2020-2022 World Coffee in Good Spirits Championships

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MILAN — World Coffee Events announce a new three-year partnership with Zamora Company for Licor 43 to be the title sponsor of the 2020-2022...

Dunkin’ continues its support as sponsor of the National Women’s Hockey League

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CANTON, Mass., U.S. — This fall, as the National Women's Hockey League (NWHL) celebrates its milestone fifth anniversary as the first professional women's hockey...
Chocolate

Theo Chocolate unveils new bold and inspiring packaging design

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SEATTLE, U.S. – Theo Chocolate, the #1 organic chocolate bar in the natural and grocery channel, unveils a simple yet bold new look. The...

illy and Andrea Bocelli inspire San Francisco with “LIVEHAPPilly” Campaign

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SAN FRANCISCO, U.S. — illy has brought its international advertising campaign to San Francisco featuring, and inspired by, the art of the beloved tenor...

Café Bustelo makes national advertising debut in vibrant new campaign

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ORRVILLE, Ohio, U.S. — Café Bustelo, the legacy espresso-style coffee brand, is making its national advertising debut in a vibrant new campaign, blending modern...
Espresso and coffee beverages

Lavazza continues to serve a perfect pour at the US Open Championships

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NEW YORK, U.S. – Lavazza is returning to the US Open Tennis Championships for the fifth consecutive year as the tournament's official coffee. From...
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