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CATEGORY
Marketing
United Airlines perks up at ‘Coffee University’
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ST. HELENA, Calif. -- As part of its overall efforts to perk up customer service, United Airlines announced this past November that it had...
CCD launches a new range of chilled beverages to beat the heat
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MUMBAI, India - Café Coffee Day (CCD) has launched a new range of freezing cold beverages that will give consumers a feel of winter this summer. With...
McDonald’s wants you to make your own coffee now
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After slowly rolling out its self-service burger kiosks with the "Create Your Taste" campaign, McDonald's is now testing out a pour-it-yourself concept for customers'...
When does The Starbucks Roastery open In New York City?
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Coffee lovers, drop everything. A 20,000-square-foot Starbucks mega store is opening in New York City, and this is not a drill — I repeat...
Keurig Green Mountain’s first addressable TV campaign runs cross-platform
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Keurig Green Mountain asks "What if" in its latest multichannel campaign, the first that includes addressable TV integrated with display, search, and social advertising,...
Starbucks partners with Nordic ferry operator
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Nordic ferry operator Scandlines has partnered with international coffee brand Starbucks to offer its products onboard Deutschland and Schleswig-Holstein from 21 April...
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LAUSANNE, Switzerland – SportAccord Convention is delighted to welcome Nestlé Nespresso SA as Gold Partner at this year’s Convention taking place from 17 to...
Coming Soon: Order Starbucks from Microsoft Outlook
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Starbucks will soon be an integrated part of your Outlook experience. At Microsoft's Build conference in San Francisco on Thursday, Starbucks CTO Gerri Martin-Flickinger...
Tata Global enters into branded coffee with Tata Coffee Grand
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Tata Global Beverages has forayed into the branded instant coffee business in India by launching Tata Coffee Grand to tap the growing consumption of...
China: Simone Dessi ambassador barman of Galleria CaffèSi
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Through the attendance at Shanghai exhibition HOTELEX – from March 29 to April 1st -, Simone Dessi starts an enthusiastic experience as trainer and...
The Surprising Way All-Day Breakfast Is Helping McDonald’s
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The chain isn't just attracting more breakfast customers who sleep late, it's also finding that plenty of people want their Big Macs with a...
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BY NICOLE ORTTUNG* Starbucks will look to capitalize on the University's expansion into Manhattanville by opening a location adjacent to the new campus, a move...