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CATEGORY
Marketing
Lavazza to unveil new cup design at London Fashion Week
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Lavazza, the official coffee of London Fashion Week for the 15th year in 2016, has recruited a new up-and-coming designer to create a bespoke...
Olam Americas Coffee builds only SCAA – certified teaching campus
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NEW YORK, U.S. - Olam Americas Coffee Marketing Office, based in New York and home to both Olam’s commercial and specialty divisions, has ventured...
Grass Fed Coffee campaign surpasses its Kickstarter goal
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LOS ANGELES, U.S. - Grass Fed Coffee, the world's first ready-to-drink butter coffee, is proud and excited to announce that, after launching a crowd-funding...
Chinese have got drinking coffee down to a tee
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By Xu Junqian* He is seen on billboards the world over promoting Nespresso coffee but it seems that George Clooney does not quite fit the...
Cleveland Coffee Company brews up tribute to Cavs’ Matthew Dellavedova
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CLEVELAND, U.S. - Cleveland-based Cleveland Coffee Company announced on Monday an exciting partnership with Cleveland Cavaliers star, Australian native and national sports icon Matthew...
Nestlé China signs Alibaba partnership
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VEVEY, Switzerland - Nestlé has strengthened its global capabilities in e-commerce by signing a partnership with Alibaba in China, to grow online sales, build...
Lavazza’s shot at the hotel market
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by Lucille Keen* With almost half of the Australian population reaching for a coffee every morning, Italian coffee giant Lavazza has its sights set on...
Air New Zealand customers espresso their love for coffee
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AUCKLAND, New Zealand - New Zealand’s reputation as a coffee-loving nation has been reaffirmed in the lounges of the national airline. Coffee has topped...
Starbucks: Global Expansion Picking Up
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Starbucks (NASDAQ:SBUX) recently announced several international expansion plans focused on China, India and Canada. Despite the massive run-up of its stock price last year,...
How your coffee got so damn expensive
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It all started with the First Wave, as coffee experts put it. Back in the early and mid-20th century, coffee was a common beverage...
Starbucks plans to open 500 stores a year in China
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CHENGDU, China - Starbucks said on Tuesday it aims to open 500 stores in China this year, with a goal of operating at least...
Nestle to compete with Starbucks in Mexico
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The coffee competition is heating up in Mexico. Nestle’s launch of multi-million dollar pilot program could make it a contender against Starbucks. For decades, Mexico...
