COLUMBUS, Ohio, U.S. – Columbus, Ohio Coffee Roaster Crimson Cup Coffee & Tea has launched a new line of single-serve coffee capsules.
Designed to work with Keurig K-Cup, Keurig 2.0 and other home brewing systems, the capsules allow consumers to enjoy coffee-house quality java at home.
Founder and President Greg Ubert said the move reflects consumer demand. “Our customers have been asking for locally roasted coffee in a convenient, single-serve form,” he said.
“Because single-serve brewers account for more than a quarter of all coffee-maker sales, we anticipate solid growth in this market segment.”
At launch, Crimson Cup offers six different single-serve coffees: Armando’s Blend, Direct Trade Honduras, Direct Trade Guatemalan, Jungle Love, Celtic Grog and Sticky Toffee Caramel. The Ohio coffee roaster plans to expand the line based on demand.
