KENDAL, UK – The team at the Lake District based tea and coffee merchants John Farrer & Co, Kendal, are pleased to announce that they have been awarded three Farm Shop & Deli Product Awards. The Kendal based tea and coffee merchant received one gold award for Farrer’s Lakeland Special Teabags and two silver awards for Farrer’s No 1 Blend Coffee and Farrer’s Westmorland Blend Coffee.
The annual awards now in their second year have quality and excellence at their heart. Supported and judged by leading farm shop and deli retailers, top wholesaler buyers and owners and industry experts, the Farm Shop & Deli Product Awards recognises and rewards the best in specialist food and drink products.
This year, saw producers from across the UK enter products into eleven award categories; beverages, chilled and frozen desserts, chilled deli, condiments and sauces, fermented and smoked foods, meat, non-food, plant-based, preserves, savoury biscuits and snacks and sweet bakery and confectionery.
Nicki Stewart, Director at Diverse Fine Food said, “As long-time supporters of the Farm Shop & Deli Show, we are delighted to be involved in the Product Awards. The awards are highly valued in the industry. As distributors we are always sourcing, and this is the perfect platform to view and taste new, innovative artisan products.”
As part of the overall judging process, the panel reviews everything about the products submitted, including the full value chain, looking at branding, sustainability, and perhaps most importantly the appearance, aroma, texture and taste of each individual product.
This not only helps ensure that winning products aren’t just great tasting but are also well placed to sell to the independent sector, which is essential each winner through the awards will be exposed to leading buyers from across the industry, including those from the likes of Booths, Cotswold Fayre, Diverse Fine Foods, Kitchen Food Co and Thyme and Tides.
Rob Baines, Farrer’s General Manager, commented: “We’re delighted to have been awarded three Farm Shop & Deli Show Product Awards. Every single award we receive recognises the hard work and dedication of every single member of our team and the passion we have for what we do. We pride ourselves on creating tea and coffee that people enjoy. Carefully choosing the beans we roast and teas we source directly from small farmers who have carefully nurtured their crops that we then turn into products for our customers up and down the country.’’
