MALMÖ, Sweden – FCB Coffee is now proudly serving Sproud, a fast growing allergen free milk alternative that is healthy, high in protein and 1 ⁄ 5 of the carbon footprint of dairy milk. FCB Coffee – who have 10 stores across London and the South East – serve speciality coffee that is big on sustainability, taste and sourcing the best coffee possible from small producers.
With all of their shops and kiosks in stations, they are the first premium independent coffee offering in the travel sector, meaning those on the go don’t have to compromise on quality.
Sproud, started in 2018, is a dairy-alternative made from sustainable yellow split peas that are low in sugar, high in protein and omega oils, 100% vegan and don’t compromise on taste. Split peas are a regenerative crop, require less water, produce fewer greenhouse gasses than dairy cows and have a rich creamy texture perfect for coffee drinkers.
With July breaking records and becoming the hottest month ever recorded and the UN Secretary-General saying the world has entered an “era of global boiling”, FCB’s move to more sustainable milk is one that is highly necessary.
By drinking Sproud instead of dairy milk you can reduce your CO2e emissions by 78%. Therefore, FCB has decided to make Sproud Barista available in all sites at no extra cost to make it easy for everyone to do their part for the environment.
Sproud Vanilla will also feature in-store throughout Autumn as a special vanilla flat white and Sproud Chocolate is used in FCB’s mocha overnight oats.
The partnership is a natural fit for both brands as they take sustainability seriously and are fully committed to reducing their impact on the environment. FCB’s takeaway cups are 100% recyclable and plastic free.
Barny Clevely, Managing Director of FCB Coffee says “we are very excited to start selling Sproud and build a relationship with them as their goals and aims on sustainability match FCB’s. They have already pushed many boundaries and expanded the non-dairy alternative market massively.”
FCB is part of the 5th wave of coffee, taking specialty coffee into a new generation and has shops in busy transport hubs including Waterloo, Paddington, London Bridge and Brighton.
www.fcbcoffee.com | @fcbcoffee
www.besproud.com | @besproud
FCB Coffee
FCB Coffee opened its first kiosk site in Brighton Station in 1998 with the aim of bringing great quality coffee as quickly as possible to commuters. They now have locations in Paddington, London Bridge, Waterloo, Denmark Hill, Blackfriars, Brighton, Guildford, Tonbridge and Working.
FCB are passionate about coffee, where it comes from and sustainability. They have an exclusive partnership with London-based PLOT Roasting who work hard to make relationships with producers, ensuring traceability and paying the producers directly wherever possible.
Sproud
Sproud is headquartered in Malmö, Sweden, with an additional office in London and exports to 30 countries. The Sproud mission is simple: create plant-based products that are so good, you don’t miss dairy. The company’s investors include VGC Partners, a growth capital investor based in London; Findeln Holding, a Malmö-based, family-owned investment company in which Sproud co-founder Nicklas Jungberg is a majority shareholder; and Swedish investment group Dream Beverage.
In 2023, Sproud became the first food company on the planet to be verified according to ISO 26000, the international standard that commits companies to sustainable, socially responsible ways of doing business.
