SHANGHAI — DTS8 Coffee Company, Ltd. announced today (October 28, 2014) that pursuant to a Trademark License Agreement with the Federación Nacional de Cafeteros del Colombia/Colombian Coffee Growers Federation (FNC) it has been granted a license to use the triangular logo representing Juan Valdez and his mule ‘Conchita’ to identify “Don Manuel brand as “100% Colombian coffee” in China. Accordingly, DTS8 as roaster of the premium gourmet coffee is committed to high quality standards, importance of origin and respect for the Colombian coffee farmers.
Mr. Sean Tan, CEO of DTS8, stated, “Being granted approval to use Juan Valdez and his mule ‘Conchita’ to identify 100% Colombian Coffee logo in China is a strong endorsement of our coffee quality and artisan roasting operations. Our commitment to quality, origin and farmers bodes well for our future marketing strategies and revenue growth with the sale the iconic ‘Don Manuel, 100% Colombian coffee.’”
GLOBAL NEWS – DTS8 Coffee joins 100% Colombian Coffee Program in partnership with FNC
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