NEW YORK, USA – Today, GODIVA celebrates its role in the moments that matter most with Love, GODIVA – the ethos behind the iconic brand’s 2024 holiday campaign. The iconic brand has been at the heart of special occasions and gifting moments since 1926. This year’s campaign is both a reminder and an invitation to reach out and share a delightful moment with those who matter most.
This Holiday season, GODIVA is kicking off the countdown to our centennial in 2026 by transforming the joy of holiday gift-giving into unforgettable moments of chocolate bliss – ensuring chocolate lovers know every chocolate from us is signed with love.
Each masterfully molded piece embodies the passion, unparalleled artistry, and devotion that has made GODIVA a global symbol of luxury and love for generations and underscores how every truffle, chocolate and confection made by GODIVA is imprinted with the same love that has guided our brand for nearly a century.
Just as families and friends gather to share cherished holiday traditions, Love, GODIVA will bring people together through the universal language of impeccable chocolate. Each GODIVA box, many tied with a special red bow, opens to reveal iconic chocolates and confections – which continue to contain the world’s finest ingredients, carefully selected and crafted as they have been for nearly 100 years. This collection aspires to be synonymous with this season of heartfelt gift-giving and precious moments of togetherness.
The secret behind GODIVA’s premium status dates to a nearly century-old legacy of dedication that began when founder Pierre Draps first began hand-shaping his extraordinary creations. Since the beginning, every truffle, praline, and chocolate has been made with the same meticulous care that transforms GODIVA’s chocolate into art. These time-honored recipes, crafted with passion, continue to create joy and wonder during the holiday season, making every Love, GODIVA gift a continuation of this beautiful tradition.
“The most meaningful holiday gifts are given with signatures of love. That was the inspiration behind our Love, GODIVA campaign,” says GODIVA’s President, Steve Lesnard. “Our holiday collection represents what people love most about our brand – how we pour our whole heart into our chocolate. This dedication in craftsmanship is what continues to make GODIVA the perfect gift for yourself or someone you love. Which is why our chocolates and confections come with our signature, our promise. It’s a gift from us to you. From our hearts, for your holidays.”