COPENHAGEN, Denmark/KARLSTAD, Sweden – GrowGrounds teams up with Sting Bioeconomy to accelerate growth. The goal is to promote agroforestry farming and actively contribute to restoring nature. Sting Bioeconomy is a business accelerator focused on supporting innovative companies that operate within the bioeconomy sector.
By joining Sting Bioeconomy, GrowGrounds gains access to state of the art business development, expertise and an extensive network for continued business expansion.
GrowGrounds supports coffee farmers in transforming their coffee plantations into more smart and sustainable ecosystems.
The focus is on changing cultivation methods, integrating techniques and technologies that not only grow nature and improve coffee production but also capture and store carbon. The captured CO2 is sold to climate partners as carbon credits (CRU), and 80% of the income stream benefits the farmers.
“We appreciate that GrowGrounds is addressing a complex issue. A combination of business development for international companies and do-good for farmers globally.
We are delighted to facilitate our know-how, networks and support, because we are convinced that GrowGrounds will do it for real. They are on a fantastic mission with complete transparency at every level of the operation”, says Victor Isaksen, CEO Sting Bioeconomy.
”Sting Bioeconomy is a well-established international accelerator for startups. Their focus on sustainable services and products based on renewable resources is a great strength for us. The partnership is a significant catalyst in our work in creating commercial solutions for the benefit of nature, the environment and people across industries and institutions”, says Lars Aaen Thøgersen, CEO GrowGrounds.
The initiative is welcomed by the industry, where the need for new solutions and radical changes is urgent. Löfbergs is both an investor in the company and a client.
“The coffee industry is facing a series of issues, which we can only target by tackling the real problems at their roots. Farmers are getting poorer. And older. Nature is under pressure and increases in carbon emissions are threatening our climate. On the other hand, and combined, these challenges hold opportunities for change. This is the whole concept of GrowGrounds, and we see their approach as a severe and long-term investment in our value chain.”, says Anders Fredriksson, CEO Löfbergs.
About GrowGrounds
GrowGrounds are here to grow nature. They assist coffee farmers in the conversion of farming into biodiverse agroforestry systems. Through this process, they capture carbon. They offer partnerships that reduce companies’ carbon footprint and bring hope to the world’s coffee farmers.
About Sting Bioeconomy
Sting Bioeconomy is an accelerator that supports startups and business ideas in the field of bioeconomy, services or products that may, in one way or another, help us preserve the finite resources of our planet.
About Löfbergs
The Swedish based coffee group Löfbergs is a Family Business founded in 1906. We are more than 300 coffee lovers operating in ten core markets in Europe, sharing the passion for taste, trends and sustainability. We produce 12 million cups of coffee per day and is one of the world’s largest purchasers of organic and Fairtrade-labeled coffee. The group includes the brands Löfbergs, Peter Larsen Kaffe and Kobbs.
