MILAN – Gruppo Cimbali, known worldwide for its design and production of professional espresso machines, is participating at Italian Design Icon 2021 (IDI) with two of its revolutionary machines: the all new S15 and the M100 Attiva. Organized by DP Group and Eastant Communication & Events, IDI 2021 will be taking place in two iconic cities in China: Chongqing and Shanghai.
An event that features lectures with designers, architects and art directors from all over the word; a three-day exhibition for a unique occasion to share the best of Italian design, culture and excellence.
Recognizing the fast-growing market in the area, Gruppo Cimbali is participating to IDI 2021 with Mr Lu Qiang
Latte Art champion, barista and specialty coffee well known in the industry. Gruppo Cimbali, with its own personalized stand, will showcase two of its most powerful machines: the S15 and M100 Attiva.
The latest entry to the fully automatic range, the S15, a perfect ally for office environments. Able to deliver 150 high-quality cups per day, a vast array of recipes that include fresh frothed milk and soluble chocolate, together with its embedded Wi-Fi and its newly design Cup4You App ensuring a customer contact-free coffee service. Making this machine the perfect addition to small mid-size consumer businesses.
Symbol of Gruppo Cimbali’s espresso coffee is the M100 Attiva
A machine that combines elegance and high performance. With improvements to its design, thermal system, ergonomics and interface, the Group’s reinvented M100 Attiva embodies the highest IoT technologies.
Ella Ge, General Manager of Gruppo Cimbali Shanghai, stated:
“The Group recognizes the fast-growing market in the area, and is proud to represent the Italian excellence in coffee machines at this Italian Design Icon 2021, an event dedicated to design and sustainability with an all-Italian style. We look forward to strengthening the relationship between Italy, China and the world, through interviews and press conferences with some of the most important news outlets, local and abroad.”
The exhibition, also sponsored by the Italian General Consulate in Shanghai, will be open to the public
It will celebrate sustainability as the new trend that has been adopted in several sectors, which Gruppo Cimbali prides to be a part of.
Italian Design Icon 2021 will take place in Chongqing between June 4th and June 6th 2021, 10:00am – 6:00pm, at the Testbed 2.
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