MOSCOW, Russian Federation – Gruppo Cimbali, the legendary Italian name behind professional espresso machines, arrives in Russia introducing an unprecedented collaboration with SPAR Censa Café. A decades-long partnership, the one between Gruppo Cimbali and Spar, that begins in the year 2000 with a common interest and passion: the love for coffee. An initiative launched to meet costumers’ demands, while creating coffee brand awareness. The firstly opened Censa Café ideated by Spar International is a versatile coffee solution allowing shoppers to enjoy their grocery errands.
This one-of-a-kind collaboration is one that Gruppo Cimbali is excited about,
as it shares its highly customizable machines allowing for a comfortable multi-user platform. The innovative and technology driven machines not only possess a sleek and ergonomic design that is at the core of the LaCimbali brand mission: such user-friendly machines are equipped with a touchscreen interface and a diversified beverage menu providing an all-around high quality coffee experience.
A perfect balance between innovation and tradition, while delivering the highest quality coffee in a cup to all Spar customers, is also thanks to the involvement of Mumac Coffee Academy. Its support has not only allowed for an especially flexible and vast recipe book, including but not limited to Americano, Cappuccino, Flat White or Caffè Latte, leading to a guaranteed consumer satisfaction; but has also granted the development of a Spar training center designed to promulgate coffee culture to every Spar employee.
The new Spar Censa Café is found in Smolenskaya Shopping Passage, Square 3
It is one of the most luxurious business centers of the city. Characterized by the presence of some of the most iconic Gruppo Cimbali machines like the S30, S20 and the M100 Attiva aiming to make grocery shopping memorable, one coffee cup at a time.
For more information, visit www.spar.ru
Facebook: @CimbaliOfficial
Instagram: @lacimbali_official
