HOST 2013 – At the Asachimici stand: Invitation to experience the difference and discover new products

MILAN – What effect does a dirty espresso brewer and grinder have on the quality of espresso? At Host, Asachimici invites visitors to taste the difference at its stand at the Villaggio del Caffè, hall 18 – N67. 

Here there will be an espresso brewer and a grinder, which are going to be cleaned every day (as well as the steam spout), while another brewer, steam spout and grinder won’t be cleaned for a few days Filters (after 3-3.5 kg of coffee, 22 to 25% of the holes is plugged), gaskets, but above all the result in the cup, are proposed as the best proof of the actual benefits that daily cleaning of the equipment provides to those who love good espresso and want to offer it without decreasing the quality of an excellent raw material.

Not to mention that periodically cleaned brewers live longer.

The invitation is, therefore, to taste “the coffee served at the worst bars”, where quality – and then cleaning – is not taken into consideration, and verify that putting into practice the “fifth M” , that is Maintenance, is simple and not expensive.

In order to prove this, pulyCAFF, has prepared a small handbook which explains why, when, and how, to clean the coffee equipment, which products to use and in what quantities, and the operating procedures, finally focusing on the operating costs.

And when you consider that about 85% of the technical assistance interventions is due to poor cleaning of the machine, which results in clogged filters , spouts, filter holders, and dispensing groups , the savings provided by a constant cleaning is very high , and the certified cost is only € 1.17 a day, which is made possible by using several products:

–          pulyCAFF , the solution for the daily cleaning of the espresso brewer: it removes residual grease, descales, removes old coffee deposits, and neutralizes any odours from the brewing unit, filters and filter holders, exhaust solenoid, and water passing through;

–          pulyMILK , the detergent to effectively clean the steam spout, thanks to its balanced formula that first attacks the milk proteins, and then removes the grease and any deposits, to be used every day at the end of the service;

–          puly Barsteryl daily cleans and sanitizes the hopper, the dispenser, the body of the espresso machine, and all surfaces in the bar.

–          pulyGRIND, single-dose sachets containing small crystals of gluten-free food starches, with very high absorbency for oil and grease, to be used twice a week to remove debris from the grinding mills.

And after tasting the espresso made by a thoroughly clean unit, all doubts vanish: thoroughly cleaning is beneficial, and how!

New products

The cold-operation descaler

An interesting novelty of Asachimici for Host is the liquid Descaler, available in conveniently thermoformed single-doses (each package contains two of them). It is suitable for cleaning filter-based brewers, as well as small espresso brewers with an internal tank , often used for breakfast and coffee breaks in hotels, banqueting, and impromptu services (e.g. poolside in the summer season) in many venues.

After diluting the product, according to the hardness of the water, it starts working cold, and then (unique among descalers), thoroughly cleans the tray before the brewing unit. It acts quickly, it is not accompanied by any danger symbol and its use is recommended once a month.

New flip caps

pulyCAFF has always respected the operator’s health and the environment, which is why we created a new flip cap with directional spill that keeps the usual convenience, but uses 33% less of polypropylene compared to the previous year. Available for the entire range of powder products.

Meetings and demonstrations

Everything you need to know on machine cleaning

With its cleaning products for espresso machines and grinders, Asachimici is also the official sponsor of Io Bevo Caffè di Qualità (Hall 18 – M77), the event that collects more than 70 events and more than 50 guests, engaged in tastings, debates, discussions, contests, and workshops with leading figures in the coffee industry over the five days of Host.

Inside, pulyCAFF offers numerous opportunities for insight and quick courses on good practice for cleaning the machine and grinder. Here are appointments “signed” Asachimici.