VANCOUVER, Canada — Hudson Group, a leader in North American travel retail, today announced the official opening of the first Joe & The Juice in Canada, located at Vancouver International Airport (YVR) in the Domestic Terminal, marking a new venture with the Scandinavian phenomenon boasting a series of fresh juice bars and coffee shops around the world.
The opening of the stunning Vancouver store is the first of Hudson’s partnership with the well-known juice brand and further solidifies the travel retail company’s ongoing focus to provide travelers with fresh, locally-sourced offerings along their journeys.
“As the traveler’s demand for healthy and easily accessible culinary options continues to grow, our collaboration with Joe & The Juice is the perfect addition to Hudson’s portfolio, further ensuring our consumers have alternatives that fit within every lifestyle or dietary need,” said Roger Fordyce, Chief Executive Officer of Hudson Group.
“Our overall goal is to develop authentic connections with our consumers as the Traveler’s Best Friend, so it is imperative that Hudson delivers on every travel need and aligns with detail-oriented and forward-thinking partners, such as Joe & The Juice, which help us bring new and consistently improving food offerings to the table – or juice bar!”
With the addition of the new Joe & The Juice location, travelers visiting YVR will enjoy high-quality, natural fruit, fresh juices, shakes and coffee and made-to-order sandwiches. Visitors to the cutting-edge juice stores will be able to experience the distinctive Joe & The Juice culture present in each location worldwide, while also contributing to a localized, sustainable future through the brand’s Recycling Loop and conscience approach. As part of the retailer’s expansion, Hudson is operating the unique Joe & The Juice location in addition to its existing collection of 40 stores already present throughout YVR.
“This partnership with North America’s leading travel retailer is an exciting new chapter for Joe & The Juice as we open the first of many airport locations in Canada,” said Valdemar Halbye, Head of U.S. Retail, Joe & The Juice. “Our aim is to create a destination within the airport and set an example for how convenient and pleasant it can be to get a healthy and well tasting meal while traveling. The YVR and Hudson teams are good, like-minded partners and we are looking forward to working alongside them for many years to come.”
“At YVR, we strive to offer compelling concepts that appeal to a diverse group of passengers and make for a seamless and memorable airport experience,” said Scott Norris, Vice President, Commercial Development, Vancouver Airport Authority. “As we continue to introduce new food and beverage and retail offerings as part of YVR’s revamped commercial portfolio, we are thrilled to partner with Hudson Group and welcome the first Joe & The Juice to Canada.”
For more information on Hudson and the brand’s latest store openings, visit www.HudsonGroup.com or follow Hudson on Instagram and Twitter @HudsonGroup.
