TRIESTE, Italy – illy coffee will delight art lovers and exhibitors at Tefaf, the art fair that takes place in Maastricht at MEEC from March 11th to 19th and in New York at Park Avenue Armory from May 12th to 16th.
illycaffè, the global coffee brand recognized for its sustainable quality and for the privileged communication channel it has created within the world of contemporary art, for the first time will serve its Arabica coffee blend at Tefaf, one of the world’s most unique meeting point for dealers, galleries, collectors, interior designers, curators, art lovers and art professionals, featuring the most significant galleries from all over the world.
illycaffe has been creating a connection with the most important contemporary art fairs for more than 30 years, as the company’s coffee culture is based on the concept that there is art in everything we do.
Looking at the aesthetic, discovering it, making it emerge and enhancing it, is the purpose that distinguishes illy’s entrepreneurial culture, and its connection with the world of contemporary art.
“People who stop for a break at any food and beverage point inside the Tefaf art fair will be able to enjoy the unique illy blend, because even something as little as sipping a cup of coffee with illy can become an inspiration and a way to share the same passion for art,” concludes the company in the press release.
