PARIS, France – illycaffè, a global coffee company renowned for its sustainable quality and its unique connection with the contemporary art world, reaffirms its support for Art Paris, the leading international fair for modern and contemporary art, taking place from April 4th to 7th at the Grand Palais Éphémère.
Visitors and exhibitors from 25 countries, representing 136 art galleries, will have the chance to pause and enjoy the new illy Arabica Selection Brazil Cerrado Mineiro.
This is the first coffee certified by regenagri and sourced from regenerative agriculture. It will be available at the bars within the fair, in the VIP lounge, or at the illy bike stationed outside the exhibition area. Additionally, attendees can discover the latest illy Art Collection designed by Lee Ufan.
A cup of illy coffee embodies the fusion of taste, beauty, and sustainability. Over the past 30 years, illycaffè has narrated this beauty through the language of contemporary art, via artistic projects, collaborations with major art exhibitions, and support for emerging talents and established masters.
A pivotal project is the illy Art Collection, featuring numbered and signed cups that have transformed an everyday object into a canvas.
Over 130 internationally acclaimed artists have expressed their creativity on these cups, resulting in one of the world’s largest contemporary art collections, comprising 119 collections and 478 designs.
In these collections, the refinement of contemporary art masters meets the excellence of quality masters, reflecting the union of beauty and goodness synonymous with the illy brand.
“We are delighted to participate in Art Paris once again, an increasingly global event focusing this year on two specific themes: Fragile Utopias and Art & Craft. The latter resonates particularly well with our approach to creativity, which is consistently balanced between contemporary art and design, innovation, and craftsmanship,” says Cristina Scocchia, CEO of illycaffè.
