TRIESTE, Italy – illycaffè, the Trieste-based company founded in 1933 has signed a three-year sponsorship agreement with the Camera Nazionale della Moda Italiana (National Chamber for Italian Fashion). illy’s leading-edge Iperespresso system, which turns every cup of coffee into a work of art, provided illy’s unmistakable aroma to guests of the Chamber for Italian Fashion and well-known fashion houses at the Milan Men’s Fashion show, presenting F/W 2016/2017 collections between January 15 and 19.
“illycaffè has always been passionate about its role as an international ambassador for Italian living. We are therefore particularly proud to be working alongside the Chamber for Italian Fashion”, said Andrea Illy, illycaffè’s Chairman and CEO.
“Our love of the beautiful is matched by our love of the well-made, hence our commitment to supporting art and creativity in every way, shape and form.”
The agreement between illycaffè and the Camera della Moda is a perfect marriage between two globally-renowned Italian trailblazers characterized by a perennial focus on quality, beauty and originality, the distinguishing hallmarks of Made in Italy.