CIMBALI
Tuesday 05 November 2024
  • DVG De Vecchi
  • La Cimbali

INNOVATIVE IDEAS – Wize Monkey: Coffee Leaf Tea

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Wize Monkey is a tea company with an ambitious mission: to improve the livelihoods of coffee-dependent communities by harvesting a sustainable & healthy product.

Wize Monkey started as a grad school project in January 2013 at KEDGE Business School in France.

Having been to Nicaragua, Max Rivest was aware of the difficulties that Latin American coffee farmers can face. Intrigued by these challenges, they started doing research and found an article on the health benefits of coffee leaf tea.

As they continued to do more research, it became clear that the coffee industry could utilize this leaf in order to create sustainable year-round income for coffee dependent families.

Pursuing their passion for clever solutions and culture, the two went down to Nicaragua in August 2013 to see for themselves if this was possible.

After three months, they deepened their knowledge of the industry and coffee leaf production.

After tasting the final product of their work, they were convinced that this could, in fact, revolutionize the industry forever

Watch the video and find out more at. http://wizemonkey.com/.

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