UPLAND, Calif., U.S. — U.S. dairy innovators JoeFroyo bring their lactose-free functional beverage line to the renowned ABASTUR Trade Show, Booth #1223, August 28–31, 2018, at the Citibanamex Center in Mexico City.
They are debuting their Clean Label Creamerâ„¢, the world’s first and only coffee creamer that allows you to add probiotics to your coffee, as well as sampling their ready-to-drink (RTD) Functional Cold Brewâ„¢ product. All JoeFroyo products are made with premium, lactose-free Real California Milk®.
Launched in late 2017, JoeFroyo Functional Cold Brewâ„¢ delivers caffeine, probiotics and protein by combining high-quality cold brew coffee with lactose-free cultured dairy. Featuring 15 grams of natural protein per 12-ounce serving and six live and active probiotic cultures, JoeFroyo Functional Cold Brewâ„¢ adds valuable health benefits to your daily boost. It also contains no added sugar, no preservatives, no artificial thickeners or sweeteners, no soy and no gluten.
Building on their Functional Cold Brewâ„¢ product, JoeFroyo’s new Clean Label Creamerâ„¢ wants to bring the same lactose-free, functional combination to your coffee cup. With a focus on simple, clean components, Clean Label Creamerâ„¢ features just three ingredients – probiotics, milk and cream – and is packed with seven probiotic cultures. And just like JoeFroyo Functional Cold Brewâ„¢, it contains no added sugar, no preservatives, no artificial thickeners or sweeteners, no soy and no gluten.
“Our Functional Cold Brewâ„¢ product is a great on-the-go option,” says JoeFroyo founder and president, Zach Miller. “It’s full of long-lasting energy, natural health benefits and three satisfying coffee-forward flavors: Latte, Espresso and Mocha. With our Clean Label Creamerâ„¢, we wanted to provide those same functional benefits, whatever coffee you’re drinking.”
One of the features of the Clean Label Creamerâ„¢ that Miller is most excited about is the fact that it is specially formulated to highlight the natural characteristics of your coffee.
Says Miller, “We’re big coffee lovers – obviously – and we wanted to create a creamer that would add functional benefits, without overwhelming the delicate flavors and natural tasting notes of whatever brew you choose. We believe when you’re drinking coffee, you should taste coffee. This is a creamer that lets your coffee shine.”
JoeFroyo will be taking orders for their Functional Cold Brewâ„¢ as well as their Clean Label Creamerâ„¢ product lines at ABASTUR. Functional Cold Brewâ„¢ is available in a bottled, ready-to-drink (RTD) format, as well as bulk options, served either over ice or in a frozen blended dispensed format.
The Clean Label Creamerâ„¢ is the first of a planned series of creamer products, featuring different functional benefits and delectable flavors to provide enlightened options for lightening your coffee.
