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Friday 15 November 2024
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La Marzocco introduces The Swan, the innovative grinder equipped with an advanced motor control system for unparalleled consistency

Scott Guglielmino, Global Head of Product: “We’re very excited for the Swan to showcase La Marzocco’s dedication to all things espresso—not just espresso machines. There is no other espresso grinder like it designed to operate at high volumes for busy cafés"

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FLORENCE, Italy – La Marzocco, a leading Italian manufacturer of premium espresso machines since 1927, releases The Swan, an innovative espresso grinder as the company expands into the commercial coffee grinding market. La Marzocco is renowned for reliability, precision, and consistency in espresso machine manufacturing, and the Swan represents the same attention to detail and focus on coffee quality applied to espresso grinders, as well.

La Marzocco launches The Swan

“We’re very excited for the Swan to showcase La Marzocco’s dedication to all things espresso—not just espresso machines,” says Scott Guglielmino, Global Head of Product. “There is no other espresso grinder like it designed to operate at high volumes for busy cafés.”

The Swan behind the bar counter (image provided)

The advanced technology used in Swan allows for coffee to fall directly from its conical burrs into the portafilter, overcoming issues with static by electrically eliminating any static charge. This allows for any adjustments in grind size to be immediately reflected in the next espresso shot, without the need to waste time or coffee in purging any residual coffee grounds.

Additionally, Swan uses an advanced motor control system to ensure unparalleled consistency in the the quality of ground coffee.

The Swan in action (image provided)

This system also allows for improved accuracy in the ground coffee dose by monitoring the position of the efficient, designed-in-house conical burrs. It is the first grinder ever manufactured to use burr revolution as a way to program coffee dose.

“In all of our testing, programming dose by revolution has been the most accurate way to repeatedly get the same amount of coffee from the grinder each time,” says Aric Forbing, Technical Product Manager for the company La Marzocco.

The grinder also uses in-house designed burrs which grind coffee more efficiently than other burr sets on the market. This allows the grinder to spin around 10 times slower than most espresso grinders while producing the same amount of ground coffee. Reduced speed drastically cuts down on the heat build up in the grinder, and leads to more consistency during heavy operation.

The Swan logo (image provided)

With an interface that matches the experience of using one of La Marzocco’s renowned espresso machines, clear and precise visual feedback of the grind size, and buttonless portafilter detection, the Swan brings a level of consistency and precision to the high-volume coffee grinder category in a way that has never before been achieved.

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