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Nescafé launches online coffee-to-go hub to help c-stores drive sales

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GATWICK, UK — Nescafé have launched a new online coffee-to-go hub as a one stop shop destination to help coffee-to-go customers and convenience stores grow their hot drinks trade and maximise their sales from coffee.

The hub, live from today, promises all the latest coffee market trends, advice and tips for success, plus access to a ‘click n deliver’ online ordering service. And bringing together the entire Nescafé coffee-to-go range in one place, from the entry level Nescafé &Go simple coffee machine and the new Nescafé Mini Bean to Cup Coffee Machine with whole beans, to the Nescafé Azera To Go roasted Arabica coffee beans & fresh milk solution.

Charlotte Smith, Category Manager Coffee-to-Go for Nestlé Professional UK & Ireland, says: “As a nation, our love of coffee has reached new levels. Three in four Brits now drink at least one cup of coffee out-of-home a week¹, meaning convenience coffee has never been more important. Our on-the-go hub has been designed to help convenience stores maximise the profit potential from coffee and to welcome customers in store with the rich aroma of freshly ground coffee beans.

The hub will help time conscious operators with a one stop shop to stock up. We’ve got all the essential coffee products in one place and available for free ‘click n deliver’*. Our aim is to help the convenience retailer by giving them all the tools they need at their fingertips so they can focus on driving sales and engaging with their local community.”

The NESCAFÉ coffee-to-go hub is free to join here.

! Allegra World Coffee Portal – Project Café UK – Strategic Analysis, December 2018

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