Gianluca Fusto is illy’s first Pastry Chef Ambassador

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September 25, 2024

TRIESTE, Italy – illycaffè announces the addition of Gianluca Fusto as the first pastry chef in the illy Chef Ambassador project. This initiative, aimed at coffee and haute cuisine enthusiasts, involves creating a custom coffee blend for each chef involved. Gianluca Fusto, a world-renowned pastry chef and chocolatier, is celebrated for his numerous international awards and for founding FUSTO Milano, a hub for research, experimentation, and training, alongside his wife, Linda Massignan, in 2020.

The author of five internationally best-selling pastry books, Fusto describes himself as a true alchemist of taste. His deep expertise and innovative approach to chocolate make him a distinctive figure in the world of high-quality pastry.

Following in the footsteps of acclaimed chefs like Niko Romito, Viki Guenes, Antonia Klugmann, Massimo Bottura, Chantelle Nicholson, Ricard Camarena, and many others, Fusto now has the opportunity to craft a personalized coffee blend.

Utilizing the Personal Blender – a machine designed by illy and first showcased at Expo Milano 2015 – he will combine the ingredients of the illy blend, featuring some of the best qualities of pure Arabica beans from nine different origins, to create a unique coffee experience for the patrons of FUSTO Milano.

Under the expert guidance of the professors at the University of Coffee, Fusto has developed a blend that reflects his sensory, taste, and olfactory preferences while embodying illycaffè’s values of excellence, sustainability, and quality.

“We are proud to announce our collaboration with Gianluca Fusto as a multifaceted and innovative pastry chef who, much like us at illycaffè, is driven by a philosophy that focuses on excellence and respect for raw materials.

His involvement marks the creation of a new category of illy Chef Ambassadors, further strengthening our connection with the world of confectionery and our shared pursuit of the highest quality.” said Cristina Scocchia, CEO of illycaffè.

“I am honored to be the first pastry chef ambassador of illycaffè,” said Pastry Chef Gianluca Fusto. “Imagining a new creation is like creating a musical work: the choice of notes and instruments follows strict principles. In my case, this involves a careful choice of producers, who in turn select and enhance the raw material.

This is the philosophy that accompanies illy, in which research, quality and excellence are in a symbiotic relationship. Only by working with these prerequisites, i.e. knowledge, creativity, consistency and vision, is it possible to transform the encounter between dessert and coffee into an exciting moment”.

Launched in 2017, the illy Chef Ambassador program is an exclusive initiative that includes some of the world’s most prestigious chefs, categorized into three groups: the illy Masters of Excellence, who are distinguished Starred Chefs; the Sustainable Chefs, who have been awarded the Green Star by the Michelin Guide; and the Pastry Chefs, the masters of contemporary haute patisserie.

Discover more about the illy Chef Ambassador programme at: https://www.illy.com/chefambassador

Bad Ass Coffee signs 3-unit agreement in Florida

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September 25, 2024

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PORT CHARLOTTE, Fla., USA – Bad Ass Coffee of Hawaii, a leading coffee franchise renowned for its premium sourcing of Hawaiian coffees and unforgettable cafés, announces a new three-store signed agreement in Florida.

The first location is anticipated to open in Englewood at 1231 Beach Rd. in early 2025, with the additional two stores slated to open in the greater Port Charlotte market and surrounding communities over the next five years.

Florida Brand Footprint

With this news, Florida emerges as the state with the most Bad Ass Coffee locations nationwide, establishing a strong foothold in the region. The brand has awarded franchise agreements encompassing 34 Florida locations in various stages of development.

Next to open is a Clearwater Beach store situated at 505 S Gulfview Blvd., that will debut in late October. Company leadership continues to target various markets – including Fort Lauderdale, Jacksonville, Miami, Orlando, and West Palm Beach – for additional statewide development with prime territories available.

New 3-Store Deal

Behind this three-store development is franchisee Joe Scharf. After spending 40 years in the trucking and mining business, Scharf was ready for a change. He began seeking out business opportunities he could bring near his home in Port Charlotte. With a bustling community full of coffee enthusiasts, he began to look into Bad Ass Coffee of Hawaii – a brand that captured his attention with its superior taste. Impressed with the business model and financial potential, Scharf made the decision to invest.

“After decades in the trucking and mining industry, I was ready to transition into something new that I could bring to a community I’ve grown to love and now call a second home,” said Scharf. “Bad Ass Coffee of Hawaii stood out to me not only for its exceptional product, but also for its strong leadership and solid business model. With a fantastic location for the first store and the full support of the brand, I’m confident that this venture is set up for success.”

The brand has been on an upward trajectory since earning a spot on QSR’s 2023 40/40 List as one of America’s hottest emerging fast casual brands. Bad Ass Coffee’s franchise opportunity continues to attract multi-unit operators looking to expand their portfolios.

“We’re always in search of franchisees with a strong track record of building businesses from the ground up, and Joe’s success with that is a tremendous addition to our Bad Ass Coffee ‘ohana,” said Scott Snyder, CEO of Bad Ass Coffee of Hawaii

“Joe’s passion for our brand is contagious and his knowledge of how to scale a business makes him an ideal partner as we continue our rapid expansion in Florida. This agreement not only strengthens our presence in a state that has proven to be a prime destination for our brand, but also reflects our ongoing commitment to focused growth in the region. We’re excited by energy and experience that Joe will be bring to driving our success in this key market.”

Coffee futures prices rebound strongly on Brazil’s drought, excessive rains in Vietnam

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September 24, 2024

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The ICE logo

MILAN – Coffee markets are back on the rollercoaster, rising again after Friday’s nosedive. Yesterday, Monday 23rd September, both exchanges regained altitude and came closer to last week’s highs. In New York, the Ice Arabica’s December contract gained almost 13 cents (+1,290 points; +4.7%) to close at 263.65, not far from the highs of the September 18th.

In London, the contract for November delivery rose 4% (+$217) to settle at $5,276.

Yesterday’s rebound completely offset last Friday’s sharp falls, when London and New York lost $189 and $1,090 respectively.

Last Friday’s sell-off in both coffee markets was triggered by weather forecasts from Brazil, with models were predicting rain later in the week.

Early spring rains are crucial to to stimulate flower blooming of the Arabica trees in the coffee belt.

However, the forecasts do not seem to be coming true this week: rainfall remains sporadic and has done little to alleviate the severe water stress in the plantations.

According to the National Meteorological Institute (Inmet), September will end without any significant new rain accumulations in the south-east, north-east and central-west of the country.

What is the impact on the crop so far?

“We know for sure that there has already been damage – and not insignificant damage – to the formation of Brazil’s 2025/26 crop,” wrote Escritório Carvalhaes in a note last week. “If the rains become more regular, the damage will be reduced, but it will certainly not be possible to recover what has already been lost,” the Santos-based broker added.

Meanwhile, various international media reports paint an alarming picture of the unprecedented drought that has hit Brazil.

The situation has been exacerbated by fires that have broken out across the country, some of them man-made.

For example, Agence France-Presse reports that a fire near the town of Caconde in the state of São Paulo has affected more than 500 hectares of land, 15% of which are coffee plantations.

The weather situation in Vietnam is also becoming increasingly complex.

News from the producing areas about the impact of Typhoon Yagi’s passage remains fragmentary.

Euronews claims on its website that “thousands of hectares of coffee plantations have been affected, with significant losses to both the current crop and future production potential”.

Bloomberg notes that Vietnam’s coffee belt was already experiencing wet weather in August, but the downpours that happened in the aftermath of Typhoon Yagi, which made landfall in the north of the country on Sept. 7, drenched coffee plantations even further.

The arrival of La Niña could bring more rain, slowing and complicating the harvest and delaying the shipment of Vietnam’s much-anticipated new crop until early December or even later, according to Daryl Kryst, assistant vice president, commodity execution and sales at StoneX.

“We do expect (robusta) prices to ease off, but that may not be seen until the start of next year,” Kryst told Bloomberg.

Beyond the weather, Vietnam’s commodity sector faces two major long-term challenges. The first is the shrinking of coffee acreage due to farmers switching to alternative crops like durian and avocados over the last few years.

The second is the depletion of groundwater, which is crucial as coffee farming in Vietnam relies on wells for irrigation.

Accademia del Caffè Espresso, La Marzocco’s cultural hub, premieres “The Rise of Espresso” at Italian Film Festival in Melbourne, September 24th

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September 24, 2024

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FLORENCE, Italy – Accademia del Caffè Espresso announced the global premiere of “The Rise of Espresso”, its new in-house documentary feature film dedicated to Italian emigrants who, throughout the years, have promoted espresso coffee culture all over the world. The premiere will take place during the Italian Film Festival in Melbourne, on the 24th of September, and will be followed by another screening in Sidney, on the 1st of October – International Coffee Day.

The Rise of Espresso

The stories in the documentary showcase the transformation of espresso from an Italian tradition to a global cultural phenomenon, and reveal dreams, challenges and anecdotes from the many emigrants who have dedicated their lives to the beverage – a symbol of Made in Italy.

Australia, one of the most avantguarde cafè markets, is a destination with a rich history of italian migrants and its two metropolises – Melbourne and Sydney – represent the ideal environment for Italian Film Festival and for Accademia to unveil its documentary for the very first time.

Produced in its entirety by Accademia del Caffè Espresso, The Rise of Espresso embodies a novel approach to the popularization of espresso coffee culture, in the hopes of raising public knowledge and appreciation for quality coffee, and the understanding of its supply chain and the people who lie behind an apparently simple cup of coffee.

This project is part of a broader approach to the topic, which initiated from Accademia’s exhibit “Coffee Migrant | Migrant Coffee – BRAZIL Chapter II”, currently on display in Florence, portraying the significant migratory flow of over a million Italians, between the 19th and 20th centuries, to Brazilian ports and which has brought them to engage in coffee cultivation and businesses.

Instead, the second chapter of the exhibit, “Coffee Migrant | Migrant Coffee – NEW WORLDS Chapter II”, will be inaugurated in 2025 and will illustrate the journey of Italian migrants to the New Worlds (Australia, Canada, USA), acting as an extension of the documentary’s narrative.

Accademia del Caffè Espresso invites all enthusiast to tune in the global launch of The Rise of Espresso, which will be screened at selected hospitality events and italian cultural celebrations and festivals worldwide… The Rise of Espresso is coming soon to a city near you!

Accademia del Caffè Espresso is a cultural hub located in Florence, created to preserve and promote espresso coffee culture by increasing its appreciation and relevance on a global scale. Accademia was founded by La Marzocco, a historical Florentine company founded in 1927, now a world leader in the production of espresso coffee machines. Housed in La Marzocco’s old factory, it employs researchers, educators and an indoor coffee greenhouse, and prides itself on partnerships with international universities, institutions and experts from all over the world.

illy launches first-ever digital content series, “Coffee Break”

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September 24, 2024

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illy digital — illy Coffee Break (photo provided)

NEW YORK, USA – Italian coffee brand illy is launching its first-ever digital content series, “Coffee Break,” in collaboration with Kimmelot, where host Maddy DeVita will take the audience into the homes and businesses of tastemakers to show how illy coffee elevates the everyday. As a 90-year-old coffee brand with a rich Italian heritage, illy hopes that this new series will allow the brand to reach new audiences and increase its overall brand awareness among U.S. consumers.

“Coffee Break” will consist of seven 90-second, bite-sized episodes that will feature a variety of tastemakers sharing how they like to enjoy their illy coffee, including Paige Lorenze, founder of lifestyle brand Dairy Boy, pitcher Luis Severino of the New York Mets, Chloe Troast, best known for “Saturday Night Live,” and more.

Whether it’s Luis preparing a Mocha Dominican-style like his mom does, or Chloe enjoying an iced cold brew with her homemade nut milk, this series is meant to demonstrate the versatility and quality of illy coffee. Additional talent includes chef and event curator Romilly Newman, Executive Pastry Chef Jean-Baptiste (JB) Scordel of New York City’s French restaurant, La Grande Boucherie, and Justine’s Table.

“We couldn’t be more thrilled to be working with chef Maddy DeVita to host this series. Maddy’s passion for cooking was sparked by learning old Italian family recipes from her Nonna. Her incredibly warm energy and passion for food and coffee is infectious,” said Jack Edwards, President of illy North America, “From finding quality in the details, to bringing her community together around shared passions, she really embodies who illy is as a brand.”

In addition to tastemakers, the series will also highlight notable, high-end institutions and brands such as Warren Street Hotel, La Grande Boucherie, Rainbow Room, and United Airlines, as well as the illy offerings that can be enjoyed at each. Whether using an illy machine in your suite at the Warren Street Hotel, sipping illy Cold Brew at the Rainbow Room, or the illy automatic machines brewing fresh espresso drinks in United Airlines lounges nationwide, consumers can get a glimpse into how and where they can enjoy the incomparable quality of illy coffee.

Through “Coffee Break,” illy hopes to give consumers access to conversations they wouldn’t typically get to see, inspire new places to visit, and help them elevate their coffee experience at home.

“Coffee Break” can be viewed on Instagram and TikTok beginning September 20th. For more information visit www.illy.com or follow along with the series on illy’s United States Instagram page, @illy_us.

The first stop of Sanremo D8 Road Tour kicks off at the Athens Coffee Festival

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September 24, 2024

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TREVISO, Italy – Sanremo Coffee Machines, a leading manufacturer of professional espresso coffee machines, welcomes enthusiasts to the Athens Coffee Festival (from 28 to 30 September) to meet again after the summer break with renewed enthusiasm. At stand D09, visitors will have the opportunity to sample a selection of the finest coffees produced by some local roasters, specially invited to showcase their creations using a range of Sanremo Equipment.

D8 Road Tour

This event, the first in a series of stops spanning major capitals and countries across all continents, offers an excellent opportunity to discover and experience the new D8 model.

Designed to give coffee enthusiasts the ability to effortlessly and intuitively craft exceptional coffee, the D8 is fully customizable to meet individual needs.

D8 Cup

The first-ever D8 Cup competition will be held on the Hellenic Impex stand throughout the duration of the fair.

Participants will undergo a brief training session on the equipment before experimenting with espresso preparation using the X-One grinder and the D8 machine. Using the innovative SanremoCloud platform, scores and rankings will be determined in real time.

The six finalists, selected from the previous days, will face off on September 30. This inaugural competition is already fully booked.

Follow Sanremo’s social media channels for updates on upcoming competitions and stages of the D8 Road Tour.

Peet’s launches Ultra Coffee, the brand’s first ever concentrated coffee

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Desk3

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September 24, 2024

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EMERYVILLE, Calif., USA – The original craft coffee brewer, Peet’s Coffee, is celebrating National Coffee Day (Sept. 29) with its latest innovation: Ultra Coffee, the brand’s first ever concentrated coffee using their signature blend, Espresso Forte. Pair just one tablespoon of the eight-ounce bottle with milk, water, or another base to channel your inner barista and whip up café-quality beverages from the comfort of home.

Beginning September 27, coffee drinkers can purchase Ultra Coffee Concentrate on peets.com and level up their brew game. Offering no clean-up and no hassle, Ultra brings the rich intensity of Peet’s to home brewing — at a value that can’t be beat.

Ultra Coffee is crafted from Peet’s boldest and most versatile blend, Espresso Forte, and is the perfect addition to any beverage — whether it’s hot, iced, or even sparkling. For those feeling adventurous, add a splash of Ultra Coffee to craft an indulgent espresso martini, whip up a java-forward crumbly coffee cake, or spruce up an everyday latte. For more ideas on how to use Peet’s latest innovation, check out peets.com/ultra.

“Acting as the Swiss Army knife of coffee, Ultra Coffee is the versatile secret ingredient to stir up your favorite barista-style beverage or add a new twist to your creative recipes!” said Jessica Buttimer, SVP of Brand & DTC at Peet’s Coffee.

To round out the National Coffee Day celebration, Peet’s has brewed up deals in-store and on peets.com so coffee lovers can refuel:

Caffeine Fix on Us: On National Coffee Day, September 29, stop by participating Peet’s coffeebar locations for a small free drip coffee or cold brew.*
Save On Your Favorites: From September 23 through September 29, get 25% off select items at Peet’s coffeebars** and site-wide at peets.com*** (including Peet’s Coffee beans, K-Cups, capsules, and Ultra Coffee) with promo code NCD2024.
Supersize Sips: Calling all Peetniks! Starting on September 23, Peetnik Rewards members can enjoy a free upsize to their beverage — through National Coffee Day on September 29.****

Peet’s National Coffee Day deals officially kick off today and are available through September 29. Ultra Coffee will be available online at peets.com/ultra starting on September 27 in an eight-ounce bottle that includes 16 servings.

*One free small Drip coffee, Hot Brewed tea or Cold Brew coffee on 09/29/2024 only. Valid once per customer. Modifiers not included. Valid only at participating Peet’s retail coffeebar locations, and excludes online purchases, Peet’s locations within airports, supermarkets, and other licensed locations. Peet’s reserves the right to modify or terminate this offer at any time without notice. Cannot be combined with any other offer or discount.
**Buy one (1) pound of coffee beans, (2) K-cups, (3) Espresso Capsules, and get 25% off. Can be redeemed once per customer, per day. Offer valid from 09/23/24-09/29/24 only at participating Peet’s retail coffeebar locations. Cannot be used to purchase gift cards. Valid online or through the Peet’s App. Not valid at Peet’s locations within airports, supermarkets, and other licensed locations. Limited to stock on hand. Peet’s reserves the right to modify or terminate this offer at any time without notice. Cannot be combined with any other offer or discount.
***Discount applies to one-time purchases or the first 3 shipments of a new Peet’s subscription. Subscriber-exclusive 25% discount also applies to eligible add-on merchandise with existing subscriptions. Offer is not valid in Peet’s Coffeebars, retail locations, with the Peet’s App, or at order.peets.com. For full terms & conditions, please visit https://www.peets.com/pages/current-offers.
****Upsize for Rewards Members T&Cs : Buy one (1) Small Beverage and get upgraded to a Medium, with no added cost or (2) Medium Beverage and get upgraded to a Large, with no added cost. Modifiers not included. Can be redeemed once per customer, per day. Offer exclusive to Peetnik Rewards members. Offer valid from 09/23/24 to 09/29/24 at participating Peet’s retail coffeebar locations only, and excludes peets.com purchases, Peet’s locations within airports, supermarkets, and other licensed locations. Peet’s reserves the right to modify or terminate this offer at any time without notice. Cannot be combined with any other offer or discount. Valid while stock lasts.Peet

Pret A Manger coffee is now available at A&W restaurants in Canada

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Desk3

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September 24, 2024

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A&W logo

VANCOUVER, BC, Canada – All A&W locations in Canada are now serving Pret A Manger freshly brewed organic Classic Blend coffee all day long. “Pret Coffee’s exceptional quality and taste have won over coffee lovers worldwide, and we’re thrilled to bring it to over 1,000 locations across Canada,” says Scott Darlow, Lead, Pret A Manger at A&W Canada.

“We’ve tested Pret coffee in select A&W locations where it quickly became a favourite among guests, which led us to make it our official coffee at all A&W restaurants. We’re excited to bring this beloved coffee to more Canadians.”

“With Pret’s Organic Blend, we’re bringing an extraordinary coffee experience to every A&W location across Canada,” says Karan Suri, Director of Menu Development at A&W Canada. “This coffee brings a uniquely rich flavour profile, with each sip offering a boldly satisfying and fresh taste. We’re excited for Canadians to savor Pret’s exceptional coffee with every visit”

A&W and Pret are further strengthening their partnership by making Pret’s Organic Classic Blend the exclusive coffee at all A&W locations nationwide.

Since opening in London in 1986, Pret has been dedicated to serving excellent organic coffee while upholding strong ethical standards, mirroring A&W Canada’s focus on quality ingredients and sustainable practices.

This exciting Pret announcement follows a successful two-year trial that began in 2022 with Pret pop-up shops in select Toronto and Vancouver A&W restaurants.

The trial’s success led to the opening of Canada’s first standalone Pret location at 90 Adelaide Street West in Toronto and this decision to expand the Pret Coffee offering to all A&W locations coast to coast.

Tim Hortons launches for the National Coffee Day a limited-edition hot coffee cups to share a motivational message with family and friends

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Desk3

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September 24, 2024

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TORONTO, Canada – Starting tomorrow and available while supplies last, Tim Hortons guests can share one of five motivational messages with family and friends through a series of limited-edition National Coffee Day cups available at participating restaurants across Canada.

“For many of our guests, the simple act of treating their loved ones with a Tims coffee can mean so much – and we wanted to celebrate that power of connection and kindness with limited-edition cups that we’re serving in the leadup to National Coffee Day on Sept. 29,” said Hope Bagozzi, Chief Marketing Officer for Tim Hortons.

Available while supplies last, there are five bilingual National Coffee Day cup designs that will be randomly served to guests who order a medium hot coffee starting tomorrow, including the messages: You Got This, Cheers, Here’s To You, You Do You, or XOXO.

“As the home of Canada’s favourite coffee, we’re proud to be a part of the daily routines of millions of Canadians and we hope our limited-edition National Coffee Day cups will inspire guests to think about the special people in their lives who they want to share a coffee with,” said Bagozzi.

“And we also hope guests have fun discovering the five different National Coffee Day cup designs while supplies last!”

Canada’s favourite coffee based on consumer survey at QSR/coffee shops December 2023

NightOwl Espresso Martini win prestigious Awards

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Desk3

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September 24, 2024

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NightOwl Awards — NightOwl Martini (photo provided)

NEW YORK, USA – NightOwl Espresso Martini, a leader in premium ready-to-drink espresso martinis, announces that it has been honored with awards from The Fifty Best, the L.A. Spirit Awards, and Ready-to-Drink Magazine. These accolades highlight a year of remarkable success and expansion for the brand.

The Fifty Best

NightOwl Vodka Espresso Martini – Double Gold Medal
NightOwl Tequila Espresso Martini – Gold Medal

L.A. Spirit Awards

NightOwl Vodka Espresso Martini – Gold Medal
NightOwl Tequila Espresso Martini – Silver Medal

RTD Ready-To-Drink Magazine

NightOwl Vodka Espresso Martini – Gold Medal
NightOwl Tequila Espresso Martini – Gold Medal

“We’re thrilled to be recognized by such esteemed industry leaders,” says Stephanie Jackson, VP, Sales, NightOwl Espresso Martini. “These awards are a testament to our team’s dedication to excellence and our continued efforts to innovate in the ready-to-drink space. We look forward to building on this success as we expand even further.”

In addition to these prestigious awards, 2024 has been a significant year for NightOwl ‘s expansion efforts.

The brand has successfully aligned with top-tier distributors in nine markets, expanded its distribution channels, and strengthened its presence in key regions across the country. This growth reflects NightOwl’s commitment to delivering high-quality, convenient cocktail experiences to consumers everywhere.

As NightOwl continues to grow, it remains focused on its mission to offer the best espresso martini experience, combining convenience with a premium taste that consumers love.

Gianluca Fusto is illy’s first Pastry Chef Ambassador

Bad Ass Coffee signs 3-unit agreement in Florida

Florida Brand Footprint

New 3-Store Deal

“We’re always in search of franchisees with a strong track record of building businesses from the ground up, and Joe’s success with that is a tremendous addition to our Bad Ass Coffee ‘ohana,” said Scott Snyder, CEO of Bad Ass Coffee of Hawaii

Coffee futures prices rebound strongly on Brazil’s drought, excessive rains in Vietnam

Accademia del Caffè Espresso, La Marzocco’s cultural hub, premieres “The Rise of Espresso” at Italian Film Festival in Melbourne, September 24th

The Rise of Espresso

illy launches first-ever digital content series, “Coffee Break”

The first stop of Sanremo D8 Road Tour kicks off at the Athens Coffee Festival

D8 Road Tour

D8 Cup

Peet’s launches Ultra Coffee, the brand’s first ever concentrated coffee

Pret A Manger coffee is now available at A&W restaurants in Canada

Tim Hortons launches for the National Coffee Day a limited-edition hot coffee cups to share a motivational message with family and friends

NightOwl Espresso Martini win prestigious Awards

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Coffee futures markets rally to new highs, EU Parliament in a race against time to approve the postponement of the EUDR rule

Strauss reports third quarter revenues of US$809.1 million (+11.8%), International Coffee up 18% to US$339.6 million