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Saturday 23 November 2024
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EUDR: the European Parliament agrees to one-year delay to give companies more time to comply

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EU deforestation
The logo of the European Parliament

BRUXELLES, Belgium – EU deforestation obligations will be postponed one year so that companies can comply with the law that ensures products sold in the EU are not sourced from deforested land. In response to concerns raised by EU member states, non-EU countries, traders and operators that they would not be able to fully comply with the rules if applied as of end of 2024, the Commission proposed postponing the application date of the deforestation regulation by one year.

Plenary agreed in October 2024 to deal with the proposal under the urgency procedure – Rule 170(6).

Yesterday, it agreed to this postponement as well as other amendments with 371 votes to 240 and 30 abstentions.

Large operators and traders would have to respect the obligations stemming from this regulation as of 30 December 2025, whereas micro- and small enterprises would have until 30 June 2026. This additional time would help operators around the world to implement the rules smoothly from the start without undermining the objectives of the law.

Parliament also adopted other amendments proposed by the political groups, including the creation of a new category of countries posing “no risk” on deforestation in addition to the existing three categories of “low”, “standard” and “high” risk. Countries classified as “no risk”, defined as countries with stable or increasing forest area development, would face significantly less stringent requirements as there is a negligible or non-existent risk of deforestation.

The Commission will have to finalise a country benchmarking system by 30 June 2025.

Next steps

Parliament decided to refer this file back to committee for interinstitutional negotiations. In order for these changes to enter into force, the agreed text will have to be endorsed by both Council and Parliament and published in the EU Official Journal.

EU deforestation Law: Background

The UN Food and Agriculture Organization (FAO) estimates that 420 million hectares of forest — an area larger than the EU — were lost to deforestation between 1990 and 2020. EU consumption represents around 10% of global deforestation. Palm oil and soya account for more than two-thirds of this.

The deforestation regulation, adopted by Parliament on 19 April 2023, aims to fight climate change and biodiversity loss by preventing the deforestation related to EU consumption of products from cattle, cocoa, coffee, palm-oil, soya, wood, rubber, charcoal and printed paper. Already in force since 29 June 2023, its provisions were to be applied by companies from 30 December 2024.

Arabica coffee futures rally to 13-year highs, StoneX sees Brasilian production 10.5% down in 2025/26

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ICE coffee arabica robusta futures Intercontinental Exchangemarkets futures London prices exports CRSP amendments Vietnam NYSE Exchange Arabica Arabica robusta Sucden coffee market
The ICE logo

MILAN – Coffee futures markets closed higher for the fourth straight session on Thursday. Ice Arabica March contract appreciated by a further 820 points to close at 279.40 cents, the highest level for the benchmark price in 13-1/2 years. Strong gains were also recorded in London, where the contract for January delivery settled at $4,777, up more than 3.1% from the previous day.

The market rally was driven by worsening production prospects in Brazil and bad weather in Vietnam, where this year crop could shrink by as much as 10% to possibly the lowest in a decade.

The situation in Brazil is also worrying. Reports from traders and analysts who are visiting production areas to prepare their initial forecasts and early estimates point to a sharp reduction in the potential of this year’s crop due to the long winter drought.

“Despite the recent rainfall, the soil moisture is low,” said a local dealer interviewed by Reuters. Meanwhile, dwindling stocks and concerns about next year’s crop have pushed domestic Arabica prices to the highest levels since early 2022.

In other news, StoneX released its first estimate for Brazil’s 2025/26 crop yesterday. The American financial services company expects production to fall by 0.4% next year to 65.6 million bags.

The Arabica crop will fall by 10.5% to 40 million bags. Robusta production, on the other hand, will rise sharply by 20.9% to 25.6 million.

New US coffee drinking report: home consumption on the rise as inflation hits

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us
The USA flag

MILAN, Italy – A new report has been launched by Expert Reviews to highlight the numbers behind the coffee drinking habits and trends of US consumers in 2024 – showing that consumers are drinking more home-brewed coffee as inflation continues to increase the price of a coffee shop cup.

The key insights:

Inflation has increased the average price of a coffee shop cup by 23% in the last three years, while home coffee consumption rises annually (10%+ since 2017)

Currently, 80% of Americans now drink at least one cup at home daily, while 8% buy takeaway coffee daily, and 51% order coffee from a coffee shop weekly

Overall, 400 million cups of coffee are consumed in the US each day by around 150 million Americans (146 billion a year), generating almost $85 billion last year

Gen Z overall is consuming far less coffee than previous generations, with only 42% of Zoomers labeling themselves as daily coffee drinkers.

The Coffee Consumption in the US: Trends and Statistics report compiles industry data to understand how the modern American enjoys their cup of coffee in 2024. It looks at the rise in home drinking against coffee shops, how much is consumed per person, state, and as a nation, the most popular coffees/coffee chains, and key coffee drinking trends.

Home vs shop coffee drinking

In regards to home drinking against coffee shop purchasing, the report found that 80% of US drinkers have at least one cup at home every day. This is an increase of 10% since 2017, with an average spend of $75 per year on coffee for home. The most common home brewing method is drip coffee, stated by 45% of home drinkers.

In terms of the coffee machine market, the US makes up 29% – a total $3.7 billion out of $12.63 billion spent in 2024. Increasing every year by 2.63%, it will be worth more than $4.3 billion by 2030.

More than half (51%) of Americans order coffee from a coffee shop weekly or more often, and 8% buy takeaway coffee daily. 54% of people spend $20 or less every month in coffee shops. However, this is only set to decline due to the cost of a cup increasing by almost a quarter (23%) in the last three years, highlighted by Starbucks sales decreasing in 2024.

American coffee preferences in 2024

The preferred US coffee drink is the foamy cappuccino, as stated by 55% of the population. There’s a huge preference for milky coffee as 77% prefer a coffee with milk or creamer. Milk alternatives have also taken off with the preference for oat milk growing by 90% and almond milk by 71% in the last two years. The humble black coffee is in decline – since 2022, consumption rates have dropped from 74% to just 18%.

Daily US coffee drinkers have around 60% of US coffee drinkers have between 1-2 cups of coffee per day, while 36% say they put away 3-5 cups daily. They’re also decreasing by generation: 83% of Baby Boomers consume it every day, followed by 74% of Gen X, 66% of Millennials, and less than half of Gen Z at 42%.

The biggest US coffee drinking trends of 2024 include iced coffee – 38% of Americans think positively of it, particularly Gen Z where 85% said they liked or loved it. Another is sustainable coffee with 70% of consumers being drawn to environmental friendliness when purchasing hot coffee, and 47% actively seeking out fair trade coffee.

Dalgona coffees, originally from South Korea, have also exploded in popularity within US homes, racking up hundreds of millions of views and likes across social media. Espresso martinis also continue their huge rise, regularly enjoyed by 1 in 4 Americans, representing a 79% increase in the drink’s popularity compared to 2022.

See the full report here 

Expert Reviews Editor in Chief, Amy Cutmore, said this on the report: “The cup of coffee stills holds a dear place for many Americans, but it’s evolving. While younger generations are drinking less of it on a daily basis, they’re developing it into new forms that take inspiration from other countries and social media influencers. These factors, in combination with the price of coffee increasing due to inflation, means the trend of home coffee making has really taken off and I’m sure will continue into 2025. The lead up to the end of year is one of the busiest times for coffee machine vendors – and due to these new trends, it may be one of the biggest sales periods since 2020/21. Following this, it’ll be interesting to see what new coffee concoctions will be created from home in the future, and what this means for coffee shops and chains.”

About Expert Reviews

Expert Reviews, launched in 1987, is a leading product review brand. Their team of experts rigorously tests and reviews products to ensure consumers make informed decisions based on accurate and thoroughly tested conclusions, as well as creating advice guides for readers.

Löfbergs: top placement at the European Coffee Awards

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Löfbergs
Gabriella Gille, CMO, Anders Fredriksson, CEO, och Kajsa-Lisa Ljudén, Head of Sustainability, were present in Berlin to celebrate Löfbergs' successes (image provided)

BERLIN, Germany – On Tuesday evening, the European Coffee Awards took place in Berlin, where Löfbergs secured double top placements. The family-owned coffee roastery from Sweden reached the top three in two categories: Europe’s Best Coffee Roastery and Europe’s Most Sustainable Brand.

“Even though we didn’t make it all the way, this is a victory for Löfbergs. To be ranked among the top alongside global giants like Lavazza and Illy is an enormous achievement, and shows that Löfbergs is a top-class European player,” says Anders Fredriksson, CEO of Löfbergs.

The Best Commercial Coffee Roaster category recognises roasteries that excel in quality, consistency, and global reach. Out of ten candidates, Löfbergs, Lavazza, and Illy were named finalists, with the Italian Lavazza emerging as the winner.

In the Most Sustainable Brand category, the focus was on brands leading the way in sustainability and ethical practices. Löfbergs was a finalist along with Origin and O-Zone Coffee, with the latter taking the top prize.

From local to international

Founded in 1906 in Karlstad, Sweden, Löfbergs is now one of the largest family-owned coffee roasteries in the Nordic region. Production equates to 12 million cups of coffee per day, with every second cup sold outside Sweden.

Cocoa, coffee and tea push up global food import bill for wealthier countries

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cocoa coffee
FAO logo

ROME, Italy – The global import food import bill is expected to increase by 2.2 percent from the previous year to more than $2 trillion in 2024, pushed up by higher prices for cocoa, coffee and tea and also buoyed by higher import costs for fruits and vegetables, according to Food Outlook, a report the Food and Agriculture Organization of the United Nations (FAO) released Thursday.

Import expenditures on cocoa, coffee and tea are anticipated to increase by 22.9 percent. accounting for more than half of the overall increase in value terms. That reflects soaring international prices for these commodities due mostly to weather conditions and logistics issues. Cocoa prices reached almost four times their ten-year average earlier this year, those for coffee nearly doubled, and those for tea rose 15 percent above their usual long-term levels.

Exports of these commodities play an important role in the economy of numerous countries, FAO economists noted. Coffee export earnings in Burundi and Ethiopia typically cover nearly 40 percent of their respective food import bills, tea does the same for more than half of Sri Lanka’s bill, and Côte d’Ivoire’s cocoa exports more than offset all of the country’s food import costs.

Meanwhile, declining import bills for cereals and oilseeds offer relief to lower-income countries. High-income countries account for two-thirds of the global food import bill and will face a 4.4 percent increase in 2024, while the bills for upper-middle-income, lower-middle-income and low-income countries are likely to contract.

The FAO Food Outlook, a biannual publication, offers updated forecasts for the production, trade, utilization and stocks of major food staples as well as explores a series of topical themes. In particular, olive oil and fertilizers are featured in the latest issue.

Major food commodities

FAO’s latest forecasts point to favourable output outlooks across most basic foodstuffs, although global production systems remain vulnerable to risks from extreme weather events and rising geopolitical tensions and policy changes which could tip delicate demand-supply balances and dampen prospects for international trade in food commodities and global food security.

Wheat and coarse grains output is expected to decline in 2024 from high levels but remain above utilization rates. Rice, meanwhile, is a bright spot, with the 2024/25 season poised to mark a record-breaking harvest, which could enable global rice utilization, reserves and international trade to increase. Per capita food intake of wheat and coarse grains is expected to decline somewhat in Low-Income Food-Deficit Countries while that for rice is expected to increase by 1.5%.

Global meat and dairy production is forecast to increase moderately while that for sugar declines. Worldwide fisheries output is set to expand by 2.2 percent driven by aquaculture. Soybean and palm oil outputs are on course to expand while those for rapeseed and sunflower seeds contract. Global vegetable oil consumption could exceed production and lead to stock drawdowns for the second consecutive season, while robust crushings are expected to result in expanding global inventories for oilmeals.

More details are available here.

Special chapters

The Food Outlook also includes a thematic investigation into olive oil, which is mostly produced and consumed around the Mediterranean region and which has shot up in price due to production declines in the past years.

In Jaen, Spain, wholesale prices of cold-pressed extra virgin olive oil reached USD 9818 a tonne in January 2024, compared to USD 3655 two years earlier. High temperatures, which force olive trees to conserve water for core functions instead of producing fruit, led to a nearly 50 percent production cut for two years in a row in Spain, with similar problems elsewhere in the region.

Current conditions point to Spain’s 2024 harvest rising above its 10-year average level with output also expanding in Greece, Tunisia and Türkiye, although not Italy. Still, high prices will constrain world consumption for now.

Olive trees are well known for their extraordinary longevity, but they still react to climate stressors. Producers ought to consider more sustainable water and soil management practices. Given the great potential for expansion in olive oil exports, governments might offer support to olive growers, such as insurance schemes and measures to control the spread of diseases, said FAO Economist Di Yang.

The Food Outlook also updated its monitoring of fertilizer markets, noting sharp drops in quotations for nitrogenous products, which closely track natural gas prices, as well as for potassium fertilizers. However, phosphate fertilizers have not displayed the broader decline, due in part to ongoing trade barriers . Overall, in September 2024 a basket of nitrogen, phosphorous and potassium price series had declined by more than 50 percent since their April 2022 peak.

That said, trade volumes have declined and potential further escalation of conflict in the Near East could affect supply of the main fertilizers, particularly impacting Latin America and Asia, said FAO Economist Maria Antip.

An additional chapter maps out prospects for wider production and use of low carbon ammonia, the basic raw material for all nitrogen-based fertilizers. While using renewable energy instead of natural gas is viable and investments to do so are underway, significant capacity expansion will likely require well-targeted incentives to help farmers absorb and accept the additional costs associated with manufacturing low carbon fertilizers.

Sigep World 2025 presented in Berlin

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IEG Italian Exhibition Group Sigep World
IEG logo

BERLIN, Germany – Yesterday, at the Italian Embassy in Berlin, in collaboration with Italian Trade Agency (ITA), Italian Exhibition Group presented the next edition of Sigep World, The World Expo for Foodservice Excellence, scheduled to take place at Rimini Expo Centre in Italy from 18th to 22nd January 2025.

The event was attended by institutions and stakeholders from the German market with the participation of Gerald Schenk, President of the German Pastry Chefs’ Association and Vice-President of the International Union of Bakers and Confectioners (UIBC), Giorgio Ballabeni, co-founder of Ballabeni Icecream, and Markus Elberg, former CEO of Jannys Eis Franchise GmbH, to name but a few.

The presentation focused on the opportunities of Sigep World, a reference point for international foodservice professionals.

“The speakers shared their experiences and insights on how foodservice in Germany is adapting to global changes,” Marco Carniello, IEG’s chief business officer, recounted.

“And confirmation was received of how, for the entire out-of-home food universe, Sigep World is central for staying up-to-date on market developments, anticipating trends and building relationships with key stakeholders of international calibre.”

“In January,” said Flavia Morelli, group exhibition manager of IEG’s Food & Beverage division, “we will be adding Pizza, a complementary segment, to the traditional Gelato, Coffee, Pastry & Bakery sectors. A key to strengthening Sigep World’s positioning in the foodservice sector, especially for professionals from outside Europe, where consumption is growing rapidly.”

In Berlin, Jochen Pinsker, senior vice president, Industry Advisor Foodservice Europe at Circana, outlined the foodservice situation in Europe.

Despite a decline in point-of-sale visits, according to September’s figures, spending in the sector was up 8% compared to 2019, with an average annual growth in consumption of 3.5% for the next two years.

The highest growth rates regard pastry, gelato and coffee, the main product categories of Sigep World’s exhibition offer.

NEXE Innovations announces partnership with the Relaunched ecoBeans coffee brand

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Nexe
Nexe Innovations logo

WINDSOR, ON, USA – NEXE Innovations Inc., a compostable and innovative materials company, is pleased to announce it has made a delivery to ecoBeans Coffee Inc. (“ecoBeans”) that will target both retail and the office coffee services (“OCS”) space.

NEXE first established its partnership with ecoBeans in 2023, and it was one of the first customers to utilize NEXE’s BPI-certified compostable coffee pods. ecoBeans sold the initial product line through various channels and tested the brand at various retailers, receiving positive reviews.

The limited testing opportunity at these locations allowed ecoBeans to discover a large market opportunity within the retail segment. The retail product will be available across all Nature’s Fare Markets, limited Save on Foods locations, and ecoBeans’ e-commerce website (http://www.ecobeans.coffee).

The product for the OCS market will be sold directly to businesses and distributed through Thirst First Refreshments Inc., a leader in office coffee located in British Columbia.

The ecoBeans philosophy is about more than just sipping a great cup of coffee; it’s about connecting with the earth, opening your heart to new possibilities, and living with intention. With every cup, ecoBeans hopes to inspire people to care for themselves, the planet, and the future. ecoBeans is based in Vancouver, B.C.

“We anticipated this day for months, and the moment has finally arrived! We are thrilled to relaunch ecoBeans with new packaging, ready to fulfill our clients’ sustainable goals.

We are excited to embark on a journey to foster connections over a cup of sustainable coffee,” stated Alina Gogoescu, Founder of ecoBeans Coffee, “Here’s to brewing a better future together! In partnership with NEXE Innovations and their BPI-Certified compostable coffee pods, we are excited to ‘Brew More, Do More’ for our planet, ourselves, and our families.”

“We are looking forward to continuing our partnership with ecoBeans and excited about the initial feedback received,” stated Ash Guglani, President of NEXE Innovations, “This is a great opportunity for NEXE to increase awareness of its offerings in both the retail and OCS market segments.”

Absolut & Kahlúa partner with Sabrina Carpenter to bring fans the Short N’ Sweet Espresso Martini

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Absolut & Kahlúa
As the official spirits sponsor of Sabrina Carpenter’s Short n’ Sweet US Tour, Absolut & Kahlúa are releasing a limited-edition kit to enjoy the signature cocktail of her show at home (photo provided)

NEW YORK, USA – Absolut & Kahlúa, the power pair behind the Espresso Martini, have joined forces with Sabrina Carpenter to mix things up this holiday season. Known for her song of the year, 1 Espresso, the partnership adds to the cultural phenomenon with the trending Espresso Martini cocktail.

As the official spirits sponsor of her Short n’ Sweet Tour in North America, the iconic brands introduced the Absolut & Kahlúa Short n’ Sweet Espresso Martini for the perfect blend of music and cocktails, which is now available in a cocktail kit to enjoy at home.

The limited-edition Short n’ Sweet Espresso Martini Cocktail Kit is designed to be as spirited and bold as Sabrina herself with everything needed to craft a show-stopping cocktail at home.

The kit includes Absolut, Kahlúa, Owen’s Espresso Martini Mix, a coupe glass with festive red ribbon and Sabrina’s iconic kiss mark as an edible cocktail topper.

“It’s no surprise how much I love Espresso, so I’m super excited about this partnership and to be able to share one of my favorite cocktails with my fans,” said Sabrina Carpenter. “This will be the perfect addition for any holiday celebration, cheers!”

When it comes to the Espresso Martini, Absolut is the go-to vodka for mixing with Kahlúa coffee liqueur, a must-have ingredient and the top spirits brand2 associated with the Espresso Martini.

“Absolut and Kahlúa are continuing to build the legacy of the Espresso Martini by partnering with Sabrina Carpenter whose artistry aligns with the festive, vibrant energy of our brands,” said Caroline Begley, Vice President of Marketing, Absolut & Kahlúa.

“As seen through her massively successful tour, Sabrina is no stranger to bringing people together, and we’re thrilled to be a part of creating a moment that connects music lovers and cocktail enthusiasts alike, especially during the holiday season with an Espresso Martini in hand.”

Amcor recognized with prestigious award for recycle-ready coffee packaging

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Amcor
Amcor Logo

ZURICH, Switzerland – Amcor, a global leader in developing and producing responsible packaging solutions has been recognized by the 35th Packaging Innovation Awards (PIA) for its AmPrima Plus solution for coffee. Sponsored by Dow, this prestigious award recognizes excellence in packaging and encourages advancements in sustainability and performance. The Special Award category, won by Amcor, is dedicated to emerging markets and breaking frontiers in mono-material packaging.

Amcor’s AmPrima® Plus solution has been commended for its application in recycle-ready coffee packaging. The new pouch offers coffee producers up to 68%* reduction in carbon footprint when compared to traditional coffee packaging alternatives.

The PIA’s recognition of the AmPrima Plus solution reflects growing consumer demand for more sustainable coffee packaging. Recent research from Amcor reveals that sustainability claims positively influence 44% of coffee consumers when making purchasing decisions. One in five respondents indicated that they would forgo purchasing a coffee product if they perceived it to be unsustainable.

“Coffee roasters are actively looking for ways to be more sustainable,” said Giorgio Dini, Marketing Manager for Coffee at Amcor. “At the same time, they must preserve the freshness and aroma of their coffee, so any packaging change, first and foremost, needs to maintain product freshness. Our AmPrima Plus was the perfect solution for Nordic coffee leader Kjeldsberg, with whom we won this award. It is a mono-PE pouch that offers a high barrier to prolong the freshness of coffee. It runs seamlessly on coffee roasters’ packing machines and is readily recyclable in most European countries as certified by Institute cyclos-HTP.”

Designed in accordance with the Circular Economy for Flexible Packaging (CEFLEX) guidelines, AmPrima® Plus helps brands move away from non-recyclable structures to a mono-material solution that allows for easy recycling and bolsters brands’ sustainability claims.

To ensure coffee brands make no compromise between sustainability and performance, AmPrima® Plus has been designed to run efficiently on production lines and maintain optimal oxygen and moisture barriers.

“For many years, the Packaging Innovation Awards and Dow have inspired more sustainable packaging innovation. Amcor shares a commitment to a more circular economy, and has pledged to develop all our packaging to be recyclable, reusable or compostable by 2025. As of fiscal year 2024, 94% of our global flexible packaging portfolio has a recycle-ready solution available,” Mr. Dini said. “Our award-winning coffee pouch is one of these solutions.”

7-Eleven debuts 60-cent coffee mondays to mark 60th anniversary as the originator of fresh-brewed coffee in to-go cups

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7-Eleven Pumpkin Spice Latte
7-Eleven logo

IRVING, Texas, USA – 7-Eleven, Inc., the world’s largest convenience retailer, is thanking customers for fueling up with us over the last 60 years. Through the end of the year, 7Rewards and Speedy Rewards members can get a small cup of any fresh-brewed coffee for just 60 cents every Monday at participating 7-Eleven, Speedway and Stripes stores nationwide.* Customers can also pick up a limited-edition 60th anniversary reuseable mug while supplies last to enjoy their favorite brews!

To make the celebration even sweeter, 7-Eleven created a special treat perfect for the occasion – the limited-time Birthday Cake Cappuccino. Customers can try the delicious yellow cake and frosting-flavored cappuccino infused with sprinkles at participating stores.**

“As we celebrate 60 years of offering fresh-brewed coffee to-go, we’re excited to thank our loyal customers who have made 7-Eleven their go-to coffee spot for decades with a special deal to help kick start their week,” said Dennis Phelps, Senior Vice President, Merchandising (Vault & Proprietary Beverages).

“This anniversary is a reminder of how far we’ve come in shaping coffee culture, and we look forward to continuing to deliver the best in convenience and innovation to coffee lovers nationwide.”

In 1964, 7-Eleven began selling coffee by the cup, revolutionizing both the brand and the coffee industry. The innovation would later introduce the concept of to-go coffee cups to customers nationwide. Since that pivotal moment, 7-Eleven has been a leader in commuter coffee culture, giving customers a way to experience their favorite brew while on the go.

Customers can enjoy freshly brewed coffee delivered anytime, anywhere with 7NOW® Delivery. 7NOW Delivery is available throughout the U.S. with real-time tracking that lets customers know when to expect their orders, typically in about 30 minutes. The 7NOW Delivery app can be downloaded from the App Store or Google Play, or by visiting 7NOW.com.

*Valid 11/3 – 12/30. 4 purchases max a day at 7-Eleven and Stripes. Unlimited purchases at Speedway. Plus tax. See app for details. ©2024 7-Eleven, Inc. All rights reserved.

** Available for purchase at 7-Eleven locations only.