BREA, Calif., USA – Reborn Coffee, Inc., a California-based retailer of specialty coffee, today announced a strategic partnership with Hour Loop, Inc., a leading online retailer engaged in e-commerce, to offer the Company’s high-quality coffee products on Amazon through the Amazon Marketplace program.
Hour Loop is a leading online retailer engaged in e-commerce operating in the U.S. market, operating as a third-party seller on multiple leading e-commerce platforms and is one of the top 5 Amazon resellers. Hour Loop buys products and resells them on Amazon where hundreds of millions of customers shop each month.
Under the partnership agreement, Hour Loop will purchase, carry and handle Reborn coffee products as well as manage listings, logistics, marketing, inventory management, price monitoring and platform integration on Amazon Marketplace.
Amazon Marketplace is an e-commerce platform owned and operated by Amazon that enables third-party sellers to sell products directly to consumers on a fixed-price online marketplace alongside Amazon’s regular offerings. Initial Reborn products will include whole beans, pour over coffee, cold brew, cold brew ice cream etc.
“This collaboration with Hour Loop will rapidly enable coffee enthusiasts across the US to conveniently purchase Reborn Coffee’s exceptional products on Amazon via a trusted provider,” said Jay Kim, Chief Executive Officer of Reborn.
“Hour Loop has a strong reputation and expansive reach on Amazon, with over 22,000 100% positive ratings. Utilizing Hour Loop’s platform enables us to utilize its world-class proprietary algorithms to help us scale and bring more brand awareness to our products on Amazon’s competitive marketplace, as well as manage selling and distribution to ensure a seamless purchase experience and delivery of our coffee products.
“Partnering with Hour Loop enables us to quickly extend our reach beyond our retail locations and build ecommerce revenue without additional investment on the world’s largest online platform.
In addition, we continue to focus on expanding B2B marketing to wholesale clubs and other major outlets and growing our website sales with additional ecommerce marketing. We look forward to working with the Hour Loop team to position our exceptional coffee products on Amazon,” concluded Kim.