ZÜRICH, Switzerland – Following the success of the most recent Sensory Summit event in the US at UC Davis in California, a second Sensory Summit has been announced for Europe. On September 5th and 6th, Sensory Summit will take place in Zurich at ZHAW-Zurich University of Applied Sciences. Tickets for the EU edition of Sensory Summit, the only event in coffee dedicated to sensory science and research for sensory professionals, are now available.
Sensory Summit in Zurich
Sensory Summit is a two-day conference designed to educate, inform, and inspire the Specialty Coffee sensory professional.
Centered around the Coffee Excellence Center at ZHAW – Zurich University of Applied Sciences, topics include incorporating techniques of sensory science into the coffee taster’s repertoire, latest reports about ongoing coffee extraction and consumer research, using new tools to sharpen tasting acuity and repeatability, improving coffee quality and consistency using establish sensory methods, and incorporating learnings from wine, beer, and food science into specialty coffee.
Instructors include industry-leading specialty coffee professionals and academic researchers from Zurich and elsewhere, lending both applied knowledge and academic rigor to the sessions.
Delivered over 2 days of intensive seminars and workshops, attendees can expect valuable information and direct sensory experience (tasting, smelling, and sensory demonstration) in every session.
Tickets are priced at €850 for SCA members and €950 for non-SCA members. The price includes all sensory talks and experiences and supplies for all experiences.
Registration is now open at sensory.sca.coffee, with limited attendance and high demand. Attendees can save €100 by purchasing an early bird ticket before August 5th.
About the Specialty Coffee Association
The SCA is a trade association built on foundations of openness, inclusivity, and the power of shared knowledge.
The SCA’s purpose is to foster global coffee communities to support activities to make coffee a more sustainable, equitable and thriving activity for the whole value chain.
From coffee farmers to baristas and roasters, our membership spans the globe, encompassing every element of the coffee value chain.
The SCA acts as a unifying force within the specialty coffee industry and works to make coffee better by raising standards worldwide through a collaborative and progressive approach.
Dedicated to building an industry that is fair, sustainable, and nurturing for all, the SCA draws on years of insights and inspiration from the specialty coffee community. Click here for more informations.
