MILAN, Italy – There was great interest in the coffee machines that Rhea presented at Vendex Midlands, confirming that the company’s proposal meets the needs of the evolving vending and horeca sectors. Rhea presented in facts the latest Made in Italy solutions designed to innovate the hospitality field by offering a high level of personalization and a wide variety of recipes, not only coffee-based, reimagined to meet local taste preferences and consumption habits.
Rhea at Vendex Midlands
The protagonist at the booth was the rhTT1 table-top machine, equipped with a 7- or 10-inch touch screen, which allows setting up customizable and intuitive interfaces, also available in a version with a 3kg coffee bell, which increases its capacity and flexibility. Combined with the rhMM2 V+ milk machine, it enables the making of hot and cold fresh milk drinks, and with vegetable milk, optimizing space through the integration of a cooling system for milk storage.
The rhTT1 features the Varitherm induction technology which allows indirect heating of the milk, ensuring undiluted beverages and maximum quality in the cup, as well as significant savings in energy consumption.
Also at Rhea’s booth the free standing rhFS, featuring modularity and flexibility with a 32-inch touch screen, which allows users to choose from a wide range of recipes and convey images and videos. Rhea’s machines are portals you can enter to work, play, explore, shop, learn, communicate and connect. The rhFS2’s dispensing station is wider and positioned at an ideal height for the consumption of coffee and coffee drinks in large glasses, respecting the preferences of British consumers.
The machines are fully customizable with colours, materials and images to fit each client’s brand identity, increasing their potential and placing the user at the center of a tailored experience, and can be managed remotely through telemetry, as well as their interface configurations and upgrades, ensuring a reduction in operating time and costs.
“We offer our customers innovative machines that revolutionize the coffee break, thanks to a wide variety of traditional and international beverages. Made in Italy quality and design position us in the market as the ideal coffee machines to innovate and make the coffee corners of the horeca, retail and hotellerie world more enjoyable. An offering supported by an extensive service network throughout the territory to ensure timely and reliable customer service” said Steve Rossington, Rhea UK.
About Rhea
Rhea, founded by Aldo Doglioni Majer in 1960, is one of the largest producers of customized coffee machines in the world.
For over sixty years, Rhea has stood out for its wide international reach, high-level design, state-of-the-art technology, and ‘Made in Italy’ excellence. With headquarters and manufacturing based in the province of Varese and foreign branches in 9 countries, Rhea is proud of having spread coffee culture to over 100 countries around the world.
From a global player in vending to a pioneer in the introduction of vending to the new retail, hospitality and out-of-home sectors, Rhea confirms its mission to interpret and often anticipate a constantly evolving market.
Rhea’s new proposals revolutionize the very concept of hospitality, both in business and domestic contexts, with a value proposition that improves the coffee break moment.
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