BOLOGNA, Italy – Slow Wine Fair returns to BolognaFiere from 23 to 25 February 2025. Organised by BolognaFiere, under the artistic direction of Slow Food, Slow Wine Fair is the result of BolognaFiere’s 30-year experience in the organic world with SANA and Slow Food‘s historic commitment to the themes of biodiversity, environmental sustainability, and social equity. In the 2025 edition, the BolognaFiere pavilions, alongside the Slow Wine Fair, will host the 36th edition of SANA in its new guise as SANA Food.
For the first time, a space dedicated to the Slow Food Coffee Coalition and the world of coffee will be at Slow Wine Fair. Presiding over it and introducing visitors to this world are coffee growers, roasters and experts who provide valuable information on the main tools for approaching tasting in a conscious way, to recognise, appreciate and learn how to choose a quality coffee.
Domenico Lunghi, Director of BolognaFiere’s Food & Beverage Direct Exhibitions: «The combination of the Slow Wine Fair and the new format of SANA Food will create an essential trade fair appointment for the organic food business community. SANA has, in fact, been the reference event for organic food in Italy for 35 years and now, from 2025, the exhibition of these foods will be flanked by an exhibition featuring 500 organic and biodynamic wine producers.
Therefore, the organic (and not only) specialised visitor will find, in adjacent pavilions, proposals of excellence for both the food menu and the wine and beverage list. There will be several synergies between Slow Wine Fair and SANA Food.
For example, thanks to the support of ICE and the simultaneousness of the two fairs, the breath will be even more international: we foresee the arrival of more than 300 foreign buyers, i.e. 50% more than the last edition of Slow Wine Fair, with a very large participation from Northern Europe, North America and Canada, and the significant new entries from China and Japan.
The collaboration between the two projects will also enable us to organise the Healthy/Bio/Sustainable Aperitif at the fair, combining the rich offer of wines and spirits of the Slow Wine Fair with the ‘healthy and sustainable’ foods of SANA Food. And speaking of sustainability, one of the objectives of the Slow Wine Fair 2025 is to become an increasingly sustainable event. I am thinking, for example, of relamping with LED lighting and systems to reduce energy consumption in the pavilions, the total absence of carpeting, set-ups made with materials that are as modular as possible to facilitate reuse and recycling, and the fact that almost 100% of the waste produced by visitors, producers and fitters within the perimeter of BolognaFiere will be collected, separated into the various fractions, and sent for recovery».
The numbers of the 2024 edition
Slow Wine Fair hosts the international meeting of the Slow Wine Coalition, the inclusive and collaborative international network uniting the protagonists of the wine world. In 2024 the event recorded the presence of 1,000 exhibitors, around 900 of them wineries (+25% compared to 2023) – more than 500 certified organic, biodynamic or in conversion – from all Italian regions and 26 countries. Approximately 170 international exhibitors, including debut wineries from Japan, Australia, South Africa, Sweden and Mexico. More than 5,000 labels were on the tasting desk. With regard to the public, 12 thousand entries, 70% of which were trade operators who were able to get to know and taste a unique selection in the wine fair panorama, according to the values of the Manifesto for good, clean and fair wine. Thousands of professional meetings between wineries and sector operators and many informal contacts with 200 international buyers, selected also thanks to the collaboration of ITA – Agency and Ministry of Foreign Affairs and International Cooperation, and the B2Match platform.