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Monday 04 November 2024
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3in1

Companies

Nestlé takes to the Nairobi streets with new Nescafé 3in1 sachet

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NAIROBI, Kenya – Food and drinks company Nestlé Kenya has launched a reformulated 3in1 sachet by giving out free coffee in the streets of Nairobi’s Central Business District, in a move that comes as part of a surge in street marketing by Kenyan brands. In the last year, spending by Kenyan brands on OOH (out-of-home) marketing ...
Companies

Nescafé launches reformulated 3in1 to tap into Kenya’s coffee thirst

Desk3 -
NAIROBI, Kenya – Nestlé Kenya has launched a new reformulated NESCAFÉ 3in1 giving the product a creamier taste in a move to tap into the increased coffee consumption by youth and the emerging urbanised middle class in the country. NESCAFÉ has been at the forefront in encouraging Kenyans to drink their own coffee for the last 50 years.

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