TAG
marketing
Scooter’s Coffee hires Vice Presidents for Marketing and Supply Chain
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OMAHA, NE, U.S. — As Scooter’s Coffee continues to add drive-thru coffee franchises to cities across the nation, the company has added key positions...
Mondelēz International appoints Martin Renaud as Global Chief Marketing Officer
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DEERFIELD, Ill., U.S. – Mondelēz International has named Martin Renaud as Global Chief Marketing Officer. In this position, Renaud, 50, will be accountable for...
New website launch improves customer experience at Coffee Bags Direct
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BRISBANE, Queensland, Australia - Companies spend years perfecting their craft. Whether it’s dialling in that perfect recipe for an incredible culinary experience or pushing...
Agriculture and Tourism ministries to host Blue Mountain Coffee Festival
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The Jamaican Minister of Industry, Commerce, Agriculture and Fisheries, the Hon Karl Samuda, has welcomed the Jamaica Blue Mountain Coffee Festival to be held...
Costco.com debuts world’s first protein enhanced drip coffee pod
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SCOTTSDALE, Ariz., U.S. – “CUP-O Protein” which caught the attention of COSTCO.com executive buyers has launched CUP-O PROTEIN COFFEE INFUSION on the COSTCO.com site. CO-CEO...
Top trends to watch out in the coffee market, according to Infiniti
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LONDON, UK - Infiniti Research, a global market intelligence solutions provider, has launched their latest analysis on the top trends in the coffee industry...
Kenya: New plan brewing to make farming of coffee profitable again
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ROME, Italy – A coffee farmers union in Kenya has come up with a four-year strategy that it hopes will get the ailing sub-sector...
Manchester agency Brazen wins competitive pitch for Lyons coffee
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MANCHESTER, UK – Brazen has been appointed to raise the profile of the Lyons coffee brand, following a competitive pitch. The Manchester agency will be kicking off the work by focussing on the firm’s “innovative coffee bags” to show they’re just like tea bags, but coffee.
US buyers to host specialty coffee marketing, cupping event in Rwanda
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KIGALI, Rwanda – Global specialty coffee buyers and promoters will in June converge in Kigali as the country’s hosts one of the biggest coffee marketing and cupping events. ‘Let’s Talk Coffee Rwanda’ is organised by US-based Sustainable Harvest Coffee Importers and will attract 56 coffee cooperatives representing over 13,000 women throughout ...
JDE launches coffee brand L’OR in the UK with large-scale marketing investment
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MILAN – Jacobs Douwe Egberts has announced the launch in the UK of the coffee brand L’OR, which will be supported by a marketing...