MILAN – Tomorrow, 1st October, is International Coffee Day (IDC). The roots of the event go back to March 2014, when the Member States of the ICO agreed to organise the first International Coffee Day (ICD) on 1st October 2015 to create a coordinated event during which millions of people all around the world could celebrate and promote coffee.
The first International Coffee Day coincided with the 115th Session of the International Coffee Council (ICC) and the first Global Coffee Forum (GCF), which took place during Expo Milan 2015.
That day, in the afternoon, delegations from more than 50 coffee-producing countries gathered in the largest hall of Expo, near the entrance, to pour symbolically a bag of the coffee produced into a large container.
Many countries celebrate a National Coffee Day throughout the calendar. For example, the U.S. and Canada mark the National Coffee Day on 29th September every year.
With the coffee year starting on 1 October and with 2025 being designated by the United Nations General Assembly as the second International Year of Cooperatives, the International Coffee Organization (ICO) has been inspired to make “Collaboration” the central theme of ICD 2024 (ICD2024).
To help share and spread the campaign message, which revolves around the slogan “Coffee: your daily ritual, our shared journey”, the ICO has launched a newly redesigned website, which provides a comprehensive overview of this year’s campaign, dedicated to raising awareness about the importance of collaboration within the coffee sector and its potential to inspire collective action on a global scale.
To better disseminate the message behind ICD, one can use the hashtag #ICD2024 and #EmbraceCollaboration.
According to the Mediobanca research department, 3.2 billion coffee servings are drunk every day in the world. The value is estimated to grow to 3.8 billion servings by 2030 also due to the rampant consumption in China.
