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TRADE FAIRS – SuccessFood crowns French Coffee Champions

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PARIS, France – From 8 to 12 March 2014, the 804 exhibitors and brands represented at Europain & Intersuc and SuccessFood welcomed 76 950 professionals, including 30 % from outside France, who came in even larger crowds than before to discover the offering and new products on show.

Know-how and creativity, of product and equipment manufacturers as well as service providers in the baking, pastry-, chocolateand confectionery-making industry were there for all to witness.

Both were highlighted through the 2480 demonstrations over the 5 days of show. In spite of the subdued general economic situation, this year’s Europain & Intersuc exhibition kept in line with the sector’s dynamism, with buoyant business activity, and many events and competitions for artisans and industrialists alike.

The second SuccessFood edition, for its part, has confirmed its support to the bakery-pastry market’s new trend of offering throughout the day foodservice to its customers, and showcased many new and exciting savoury treats or equipment for the bakeries lunchtime offer. The atmosphere in the competition areas was electric.

They were the stage for the Bakery Masters, the International Confectionery Art Competition, the French Schools Cup, the selection rounds for French Coffee Championships and the selection round for the Bocuse d’Or France, which brought the event to a close in style.

The success of the exhibition was achieved thanks to the vital participation of powerful partners and professional associations gathered around EKIP, the owner of Europain exhibitions.

Key Figures

  • A total of 804 exhibitors and brands from 29 countries, including 34% of international exhibitors on Europain&Intersuc
  • 76 950 professionals, 30 % of international visitors from 138 countries
  • 9 international and French competitions, 170 candidates
  • 2 480 demonstrations over the 5 days of the show
  • 130 281 pieces of bread made on the show by the exhibitors and the competitions candidates, as well as 35 086 viennese pastries, 89 694 cakes, 23 650 salted snacks and more than 19 tons of flour used during the show
  • Nearly 6 tons of bread, cakes and other food products offered by the exhibors to the Red Cross at the show closure.

French Coffee Championship

World Barista Championship

This competition is a showcase for creativity and ingenuity: the experts taking part had to convince the technical jury with their “coffee sommelier” know-how and experience.

Podium

  1. Luca CASADEI
  2. Kevin AYERS
  3. Charlotte MALAVAL

World Cup Taster Championship

During this event, the contestants had to tell the difference between various coffee tastes and aromas, all of this blindfolded of course!

Podium

  1. Sébastien MAURER
  2. Sadri ADIBI
  3. François CANIVET

World Latte Art Championship

This artistic competition, also known as the “Rosetta”, was a real feast for the eyes, the candidates winning over the spectators with their astonishing drawings made of milk foam in the coffee.

Podium

  1. Magdalena BRODZINSKA
  2. Anthony CALVEZ
  3. Mati TOUIS

World Coffee in Good Spirits Championship

Based on an association of ingredients and tastes, the creativity developed by the baristi-barmen during this competition dazzled the audience. One of the highlights of the event was their reinterpretation of the classic Irish Coffee.

Podium

  1. Nir CHOUCHANA
  2. Roberto CUCCURULLO
  3. Laurent BARON

World Brewers Cup

Through various techniques of preparation, the candidates unveiled the “secrets” of tastes and coffee aromas. A competition that highlighted the expertise of true “alchimists – sommeliers” of the barista.

Podium

  1. Dinh PHONG
  2. Sébastien RACINEUX
  3. Chung-Leng TRAN

 

The bakery sector will be in the spotlight once again in 2015, during the National Bakery Exhibition, to be held during Sirha Lyon from 24 to 28 January.

The next Europain & Intersuc – SuccessFood exhibition will be held in 2016 in Paris.

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