TRIESTE, Italy – From October 24 to 26, Trieste’s Generali Convention Center will host the Triestespresso Expo 2024, drawing coffee professionals and enthusiasts from 48 countries. The 11th edition of this biennial event promises to be a major platform for discussing trends, challenges, and innovations in the espresso industry.
Organized by the Venezia Giulia Chamber of Commerce in collaboration with the Trieste Coffee Association, the expo will feature a mix of business-to-business meetings, workshops, and competitions, with a particular focus on the European Union Deforestation-Free Products Regulation (EUDR).
The regulation, which aims to reduce deforestation linked to supply chains, is set to impact the coffee sector significantly. The opening conference, titled “Are We Really Ready for the New European Regulation?“, will address this pressing issue on October 24 at 11:00 a.m.
New this year is the introduction of B2B business sessions and workshops with representatives from the countries of origin, involving the Enterprise Europe Network to organize during the fair a B2B matching, open to exhibitors, visitors, and other stakeholders.
In an exciting first for the expo, Turkey has been chosen as the guest country for 2024, reflecting its rich coffee culture and longstanding commercial ties to Trieste. A special workshop, “Opportunities from the World: The Coffee Market in Turkey – Current Situation and Development,” will take place on October 25, highlighting Turkey’s role as a significant coffee consumer and its connections to Central Asia.
Triestespresso highlights:
- Opening Conference:
“Are We Really Ready for the New European Regulation?”
Illy Hall 27 – October 24, 11:00 a.m. to 12:30 p.m.
Conference focused on the EUDR. Speakers: Antonio Paoletti, President of the Venezia Giulia Chamber of Commerce, among others. - Capo in B Championship:
Workshop & Events Area, Hall 27 – October 25, 1:00 p.m. to 4:00 p.m. - World Latte Art Grading Battle Championship (WLAGS):
Workshop & Events Area, Hall 27 – October 26, 10:00 a.m. to 5:00 p.m.
Baristas from around the world will showcase their creativity and technical skills, competing to create intricate and artistic designs in coffee foam. - Moka Contest:
Hall 27 – October 26, 3:00 p.m. to 5:00 p.m.
Coffee lovers will face off in a contest using the iconic moka pot to brew their best cup of coffee, with participants judged on flavor and technique.
Triestespresso Expo 2024 is not only a trade show but also a celebration of Trieste’s deep-rooted coffee culture, where industry professionals discuss the future of coffee in an era of environmental change.
For more details and the full event schedule click here.
