NEW YORK, NY, USA – Waffle brand, Eggo and the coffee experts at Two Rivers Coffee Company, have united to brew up Eggo Coffee. The ultimate morning chaos-solver, Eggo Coffee makes its trade debut. This delightful fusion of two breakfast favorites promises to redefine the morning routine, giving busy adults the boost they need to get their kids out the door or a nostalgic moment to savor.
Eggo Coffee combines the taste of freshly toasted, golden Eggo waffles with the rich, aromatic notes of premium coffee. Now mornings will be even easier, letting parents embrace small wins with Eggo waffles for the kids and Eggo Coffee for themselves.
Eggo Coffee will be available in five unique flavors and sold in convenient Keurig-compatible cups. The Eggo Coffee flavors include Maple Syrup Eggo, Vanilla Eggo Coffee, Cinnamon Toast Eggo, Blueberry Eggo and Chocolate Chip Eggo.
Eggo Coffee is a collaboration between Kellonova and Two Rivers Coffee Company. The deal was brokered by Beanstalk, Kellanova’s global exclusive food and beverage licensing agency and Tucker Brand.
“Many of us have fond memories of eating Eggo waffles throughout our childhood, and now, there’s a whole new way to indulge in a taste of that nostalgia–with an added boost of caffeine–thanks to our Eggo Coffee,” said Sam Blaney, director of marketing for Two Rivers Coffee.
“Inspired by classic Eggo waffle flavors and the rich taste of Two Rivers coffee, each cup is infused with a unique flavor that pairs perfectly with your favorite breakfast. We are sure this will fly off supermarket shelves and cannot wait for fans to get a taste soon.”
The product will be available in e-commerce and in stores in mid-August. Stay tuned for more from this delicious duo later this summer as the brands gear up to serve fans their first taste of Eggo Coffee just in time for National Waffle Day on August 24 and as families prepare for the back-to-school season.
