UCC Coffee UK & Ireland has launched a new ThreeSixty˚ Guatemala Atitlan coffee into the out of home market. The premium single origin coffee taps into the demand for seasonal speciality coffee and allows operators to keep their coffee menus fresh and innovative.
All coffees in the ThreeSixty˚ range – which also features Blend Number One and Rainforest Blend – are seasonally sourced from some of the finest coffee growing plantations around the world before being roasted in an artisanal manner to produce complex and unique flavour profiles.
Katherine McCarthy, coffee specialist and Q Grader, UCC Coffee UK & Ireland comments: “The demand for limited edition and speciality coffees is on the increase and our Guatemala Atitlan is the perfect addition for operators looking to freshen up their menu with a tasty, seasonal coffee.
It has a sweet almond aroma, with notes of chocolate orange, lime acidity and orange sweetness – perfect for brewing through filter or espresso.”
The ThreeSixty˚ range takes consumers’ curiosity over provenance to a new level with each individual coffee displaying the coordinates of the coffee beans’ origin on its packaging.
The coordinates can be typed into Google Earth, or looked up on a world map, to show the coffee’s country of origin, providing consumers with a unique ‘sense of discovery’ experience.
The latest addition, Guatemala Atitlan was sourced from San Geronimo farm, situated on the east slopes of Volcano Atitlan with co-ordinates of 14°42’51.7″N 91°45’21.9″W.
