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US – Frito-Lay to launch cappuccino-flavoured chips

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Frito-Lay, the snack division of PepsiCo Inc., is announcing today, July 16, 2014, the four finalists for its second annual “Do Us a Flavor” contest in the U.S..

The contest gives people a chance to create a new potato chip that is sold nationally and win $1 million.

According to news sources, one of the four finalists will be the cappuccino-flavoured chips. The other three finalists are Cheddar Bacon Mac & Cheese, Mango Salsa and Wasabi Ginger.

Frito-Lay says the four flavours are expected to start hitting shelves in late July. People will then be able to vote online for their favourite through Oct. 18.

La Cimbali

Frito-Lay is trying to keep up with changing tastes, with its ever-evolving line-up of potato chips now including several Hispanic flavours.

Later this month, it also plans to roll out Lay’s Stax chips in a Korean barbecue flavour and Lay’s Stax in Thai Sweet Chili flavour.

CIMBALI

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