SYDNEY, Australia – Vittoria Coffee’s range of aluminium Nespresso* compatible capsules are now more accessible than ever. Having launched exclusively with Woolworths 12 months ago, Vittoria quickly became the fastest growing Nespresso Compatible Manufacturer in Woolworths for the year^. Now the range is available in all Coles stores nationally and will be sold by independent retailers from May 25th.
“We were met with an overwhelming response to our launch last year. Increases in at-home coffee consumption brought an even greater demand for the category. It was clear consumers had been waiting for a locally produced, Nespresso* compatible aluminium capsule from a brand firmly rooted in Australian cafe culture.
We’re excited to now offer these market wide.” Rolando Schirato, Managing Director Vittoria Food & Beverage Australians can enjoy a range of 18 blends and single origins presented in premium aluminium capsules for freshness and reduced packaging.
The range of 100% Arabica coffees is the only locally-roasted aluminum capsules available in Australian supermarkets.
Vittoria Coffee Nespresso Compatible range includes 18 blends and single origins:
- Maragogype (single origin). A rare varietal. More information here.
https://www.youtube.com/watch?v=VaLHN8uHw5I - Sumatra (single origin) – a single origin from Sumatra with a Q Grade of over 90 points.
- Zimbabwe (single origin) – Grown at the southeast border near Mozambique and produces a soft, crisp citrus flavour.
- Colombia (single origin) – coffee plants grown in rich volcanic soil.
- Oro – Vittoria’s most popular cafe blend.
- Mountain Grown – one of the most popular blends in Australia. Mountain Grown 1kg Beans is the No.1 pure coffee product in Australian Grocery in value, volume and units^
- Organic – 100% Certified Organic Arabica coffees sourced from Rainforest Alliance Certified farms. It delivers a well-balanced espresso and a sweet, nutty taste with milk.
- Espresso – Vittoria’s original and flagship blend, since 1958.
- Family Cup – lightly roasted and a bright blend with fruity characteristics.
- Italian – A household classic. A medium roast that produces a milder cup.
Decaffeinated – using a natural water process which uses pure water to gently remove caffeine. It’s 100% chemical-free. - Valentina – A unique single origin coffee sourced purely from female producers at the source of origin. 100% Certified Organic Beans.
- Black Valley (Riserva) – One of two new high-altitude Riserva blends. The strongest capsule of the range.
- Inca Peru (Riserva) – high-altitude Riserva blend from Rainforest Alliance certified farms.
- Lungo – translates to ‘long’ in Italian, specifically developed for a longer cup.
- Ristretto – designed for a shorter extraction with intense flavours typical of Italian ristretto.
- Latte – specifically developed for milk based coffees with a caramel like aftertaste.
- Piccolo – delivers a strong flavour for short milk based coffees.
Classic Range RRP$6.00
Premium Range RRP$7.00
About Vittoria
Vittoria Food & Beverage (“VFB”) is an Australian family business which began importing Italian food in 1947 and roasting coffee locally in 1958, for freshness. Today, the company is regarded as a pioneer of the coffee industry, driving the growth of espresso coffee for over 60 years and instrumental in the development of Australia’s cafe-culture.
VFB is Australia’s No.1 Pure Coffee Company^ and the largest Australian manufacturer of coffee capsules. Its flagship Vittoria Coffee brand is served in many of Australia’s best hotels, restaurants and cafe icons and is Australia’s No.1 Pure Coffee brand^. All Vittoria Coffee blends are made from 100% Arabica beans.
*Nespresso is a trademark of Societe des Produits Nestle SA. Neither that company nor its affiliates have manufactured or endorsed this product in any way and have no association to Vittoria Food & Beverage or the Vittoria® Coffee brand. Compatible with Nespresso original machines.
^Source data: IRI Scan to 18/04/21