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Monday 23 December 2024
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WMF Professional is expanding its product range and colour palette

Dirk Friedlein: “This is a perfect time to add items that are frequently requested. We’re also adapting the décor and colour scheme of the collections to current trends”.

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GEISLINGEN, Germany – One year after its debut, Synergy, WMF Professional’s first own porcelain series, is already an absolute customer favourite. “This is a perfect time to add items that are frequently requested. We’re also adapting the décor and colour scheme of the collections to current trends,” explains Dirk Friedlein, Head of Sales and Marketing of proHeq GmbH.

The growth of Synergy

For example, Synergy is being showcased in Hamburg for the first time in the Dark Rock and Concrete designs. A large, flat coupe plate as well as a new cup and mug size also round off the porcelain range.

“As an expert of table culture, we offer restaurateurs and hoteliers everything they need to implement their customised concept, and in Hamburg we finally have the opportunity to show them our entire portfolio,” says Friedlein.

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WMF porcelain series (photo credits by WMF)

In future, a total of 12 pieces of WMF porcelain will create an extraordinary stone structure on the table in the Dark Rock and Concrete designs: in addition to six shallow and two deep plate models, two saucer sizes as well as a bowl and serving platter will be available in the elegant look in future.

What’s more, WMF Professional is expanding the Synergy range with some much longed-for pieces. Thus, a large dinner plate with a diameter of more than 31 centimetres and a smaller cup fulfil customer wishes for variety just as much a barista cup offering greater volume. For further informations click here.

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