RIMINI, Italy – The curtain’s up on the 2014 edition of World of Coffee, organized by SCAE and Rimini Fiera at the Romagna city’s expo centre from 10th to 12th June with the patronage of Emilia Romagna Region, Rimini Province and Municipality and the Italian Coffee Committee.
The official ribbon cutting ceremony, which is scheduled for at today at 11 am in the West Foyer, will be hosted by SCAE chairman Cosimo Libardo, Rimini Fiera chairman Lorenzo Cagnoni and some coffee producing countries’ Ambassadors.
World of Coffee (which has the patronage of the Italian Ministry for Economic Development) is the premium event in Europe for quality coffee – from bean to cup – and features the most innovative products and services on the market today.
The event is organized by the Speciality Coffee Association of Europe (SCAE), this year in collaboration with Rimini Fiera and, with over 200 brands on show, 20,000 square metres of expo space and over 50 nations taking part, has already aroused great expectation among the sector’s trade members.
Rimini’s huge show features three main aspects to meet the requirements of various targets: an expo section, one dedicated to advanced training, and yet another based on international competitions.
The expo part highlights every aspect of coffee production. A single large event hosting coffee producing nations, new technologies, the latest trends, the most current consumption models and products from all over the world, with demo areas in which the best of speciality coffee, confectionery, haut cuisine, gelato and bakery are brought together for the first time in Rimini.
The training section on the other hand is made up of meetings, seminars and updating opportunities addressing the sector’s key players.
In fact, education, training, skill building and certification are the core objectives of SCAE. The SCAE Coffee Diploma System features all the SCAE education courses together in a modular system where coffee enthusiasts can choose the courses according to their professional and personal requirements.
Every year, SCAE brings its prestigious Coffee Diploma System to World of Coffee, so, at the show, trade members can improve their skills and knowledge of the coffee world or even obtain certification for what they already know, via the Coffee Diploma System.
The third section, on the other hand, is dedicated to world-level competitions. In fact, during the three days of the Rimini event, contestants from all over the world will compete on the international stage for the titles of three coffee world championships, which include the most prestigious World Barista Championship, as well as the World Brewers Cup and the World Coffee Roasting Championship.
As well as these, there is also the Cezve/Ibrik Championship, the championship for making Turkish coffee. (for info: www.worldcoffeeevents.org).
